Adam Barker directs a stirring promo for rock band Sabaton's impressive cover of the iconic Motörhead track 1916. The video interweaves a powerful march through the streets with gut-wrenching battlefield reenactments, travelling from 1916 through 1939 and to the present day. Barker and team achieve really impressive performances from his cast and terrific production value in the battle scenes.“I heard the track and it’s heartbreaking story of human sacrifice to the beat of marching drum... I immediately thought of staging a tribute march but I wanted to show their world - the towns they left behind and the human sacrifice of the battlefield," says Adam Barker. "It was crucial for me to enlist a diverse cast as this was global effort, where humanity united to fight against repression for peace. We owe everything to these heroes from our past. Doing them justice was central in my mind throughout the entire process."It's a special piece of work that pays tribute to the past with a foot firmly set in the present, and one that has the blessing of the original band. "Motörhead’s Mikey Dee, Phil Campbell along with the Lemmy Kilmister estate supported the release," reveals Barker. "Mikey and Phil are seen in the march along with longtime Motörhead manager Eddie Rocha."
Rob Ulitski - 19th Apr 2023