After a successful first collaboration, Callum Lloyd-James teams up with Crawlers for a second time with an effervescent promo for Kiss Me.The video centres around an epic party, fizzing with the excitement of a new romance. Rightfully unashamed in its celebration of queerness, the video rolls back the tape of a first kiss amidst the party chaos.“I wanted to make it feel raw and exciting, capturing the moment where two people meet each other for the first time and every little detail about them is exciting," says Lloyd-James. "The way they smell, a mole on the back of their neck, finding your rhythm with each other and just letting your inhibitions go.”A raucous house party comes back in vivid, glossy, reversed snapshots and flashbulb moments, masterfully shot by Director of Photography Carmen Pellon.“The party footage was inspired by early 2010s Tumblr culture," adds Lloyd-James. "I wanted to try and create the feel of disposable flash photography in a moving image, giving the film an edge of nostalgia.”Amongst the party shots are pensive, quieter shots of the band the morning after the night before - bathed in that unmistakable, cold, gut-wrenching daylight that brings the impending reality of the next day."I wanted this film to feel like you were retracing your steps through what happened at a party the night before, capturing the flickering memories that you piece together the next day.”Mission accomplished, as anyone watching will certainly be pulled back into snapshot memories of past dancefloors, wild parties, and memorable first kisses.
Rob Ulitski - 28th Feb 2024