A young girl takes her first step from childhood into adulthood, in Vincent René-Lortie's affecting promo for Simon Leoza. The video for La Nuée opens with a series of static shots documenting the broken home the family live in, and swiftly jumps into a simple yet engaging narrative. Deciding to flee her abusive father, the girl - played by Eve Dupuis - traverses a seemingly endless landscape with her newborn sister in tow. When her father finds and confronts her, he is faced with an unexpected challenge that makes him rethink every decision that has lead to that moment. Beautifully captured by DoP Alexandre Nour, the aesthetic blurs the lines between art and reality, feeling incredibly authentic whilst allowing the creative to touch upon fantastical, otherworldly elements."With this concept, I attempted to explore the very unique emotion of becoming responsible for your newborn sibling when you yourself are a child," explains René-Lortie, who co-directed the UKMVA-winning video for Sheenah Ko's Wrap Me Up. "I needed to frame this moment in time in a very singular and poetic way, letting the music and theme breathe simplistically while allowing us to keep touch with the fantastical magic of a young mind."
Rob Ulitski - 18th Feb 2021