Lauzza brings a banging basketball videogame idea to life for London-based Fimiguerrero.The director brings his trademark Noughties vibe to the video for MVP, featuring YT, through inspired use of greenscreen, playful video effects and immaculate attention to detail. We find ourselves in a 2000s basketball video game, alongside Fimiguerreri and YT as the eponymous 'MVPs' of the match. It looks great, brimming with cool but also thoroughly entertaining, delivering from start to finish. And that's not all. Notably, as with work like the recent video for Niko B, this appears on Lauzza's own YouTube channel. He's showing that it is also possible for directors to take some ownership of their creativity in the music video space.
Rob Ulitski - 6 months ago