Theo Watkins directs an effervescent performance promo for Easy Life, featuring Benee. The video for OTT combines maximalism and nostalgia, in a visual clash that is as garish as it is amusing. "We set out to make an uber-saturated, 90's-style greenscreen performance video that looked like it had been found at the bottom of MTV's scuzzy VHS archive - using the term 'over-the-top' as our guiding star in pretty much all respects," explains Watkins. I think we can all agree that goal was achieved - and then some.
Rob Ulitski - 7th July 2022