As Robbie Doherty has turned Suzanne Vega's Joe Diner into a club banger, all over again, with Pour The Milk, so it's up to Max Siedentopf to make milk cool all over again, in pretty much the only way you can these days...His star is a glamourous vlogger (played by Maria Richards) who is sampling a new product for her avid viewers - it's milk, of course, and she gets a bit carried away. She doesn't just drink it, she... well, it's better if you just watch it.The ramping up of this influencer spoof to live action cartoon of zany visual jokes is a hoot, and very welcome right now - and arguably the best use of milk in a video since Blur's Coffee & TV.All in a days work of remote directing for Max Siedentopf, who is having a very creative lockdown...
David Knight - 19th May 2020