After their blockbusting collaboration on Queen, Todrick Hall and Roy Raz knock it out of the park once again with his high concept celebration of the 80s ballroom scene for Pre-Madonna. Like the astounding Queen, this was shot in Kyiv in the period before the Russian invasion, which provides a suitable level of scale for this extravagant and flamboyant display of fashion runways, phenomenal styling and slick choreography.And at the core Todrick gives a wonderfully over the top, and tongue-in-cheek perfromance in a number of jaw-dropping outfits and scenes - not least wearing a ballgown created from metal and old TVs...Director Roy Raz says, "Pre-Madonna is a tribute to the 90's ballroom scene as Todrick says whimsically- 'the kids were voguing pre Madonna...' - we took everything we love about that period combined with 90's aesthetics...and this is the result. Shot in Kyiv - Our thoughts are always with Ukraine at this time."Dripping with excess at every corner, it's a true tour de force concept with an outrageously fun vibe throughout. What else would we expect from this dream team of creatives?
Rob Ulitski - 12th May 2022