videoLittle Mix ft Saweetie 'Confetti' by Samuel DouekSamuel Douek presents a "love letter to London nightlife" in this visual tour de force for Little Mix's Confetti. This is the band's first release as a three-piece since the departure of Jesy Nelson, and shows the artists launched into a dance off between themselves and their male alter-egos.The project was very personal to Douek, and includes dancers and party starters from his personal circle, as well as icons from the latest Drag Race UK series – Bimini, Tayce and A’Whora. At six minutes in length, the video is no doubt a major event in the pop sphere, and is paired with top-notch cinematography and creative perfection across the board, from styling to costumes to art direction.It's great work to launch the next chapter of the Little Mix story, a great precursor to their win at last night's Brit Awards (May 11th) winning Best British Group, for a record breaking third time - and making an inspirational acceptance speech to boot - and certainly a big step forward in Samuel Douek's development as an exciting new Brirtish pop video director.
Rob Ulitski - 12th May 2021