Tom Ringsby directs a lilting promo for genre-blending artist MEI. Ankle deep in the murky waters of Deptford Creek, the video for Happy Man features the artist reflecting on memories in a blissfully bittersweet performance. The colour palette fits beautifully within the concept, whilst the use of subtle textures in post-production add an ethereal polish to the piece.
Rob Ulitski - 12th July 2021