videoM. Ward 'Unreal City' by Beatrice Pegard
Clémence Poesy dances like no-one is watching in Beatrice Pegard’s charming video for M. Ward.Shot in black and white, we follow the actress as she rises from the Metro and onto the bustling streets of Paris. Initially composed as she walks into the crowds, a jolt of energy takes over her body intermittently, causing the shuffle of a shoulder and nod of the head.This continues, as passers-by begin to perform snapshots of choreography, before disappearing as quickly as they appeared. Building to a crescendo of dance and community spirit, the visual is a short but sweet celebration of living your best life and ignoring any naysayers.Poesy is finally joined by Ward, acoustic guitar in hand, in the final production number sequence, which becomes more epic as DoP Valentin Vignet uses smooth steadicam shots and whip-pans to match the high-energy concept, whilst pulling back and allowing the action to breathe in the final shot.Great work with a top-notch performance from Poesy, who also featured in Pegard's video for Grizzly Bear's Mourning Sound in 2017.
Rob Ulitski - 17th Mar 2020