videoFort Minor 'Welcome (360 Version)' by Jeff NicholasCo-founder of Linkin Park Mike Shinoda returns, nearly ten years since releasing The Rising Tied, the debut studio album from his side project, Fort Minor. But he's come back in true, cutting-edge style, with this 360-degree virtual reality music video for his single, Welcome, directed by Jeff Nicholas. Mike and his collaborators at The Uprising Creative in LA joined forces to create a unique experience of Venice Beach where everyone is invited. As discussions progressed betweeen Shinoda and Nicholas, a common vision surfaced: Mike would throw a party in Venice Beach, paint a giant canvas with original designs and invite everyone around to join the fun. Meanwhile, Nicholas and his crew would capture it all with a GoPro-based VR rig. The next day, the crew used a similar setup to photograph the finished 12x80-foot canvas in 360-degrees on LA's world famous Mack Sennett Studios soundstages, and capture performances of Shinoda playing drums, guitar, and keyboards on the track.
Cat Velez - 6th July 2015