Mavi 'Efsane' by Emir Yener
Promonews - 16th Feb 2026
Emir Yener helms a slick, rapidfire visual for Turkish rapper Mavi's reflections on fame.
While the track Efsane explores Mavi's journey into fame at a young age, the person he became through the words he chose to write, Yener's Istanbul-shot video switches between imagery signifying success and solitude, questioning destiny, authorship, and the fragile line between who we are and who we might have been.
The video imagines an alternate life, one where those words were never written, and asks how differently everything could have unfolded.
Promonews - 16th Feb 2026
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Credits
Production/Creative
- Director
- EY
- Producer
- Emre Yavuz
- Production Company
- Postline Company
- Production Company
- Pigeon Pictures
- Production Manager
- Merve Sahin
Camera
- Director of Photography
- Ibrahim K. Muhammad
- Focus Puller
- Ercan Kirsiz
- 2nd AC
- Furkan Günes
Lighting/Grip
- Gaffer
- Ugur Karaca
- Key Grip
- Abdullah Akilmak
Wardrobe
- Stylist
- Efe Zimba
- Stylist
- Hakkı Tursun
- Hair & Make-up
- Daria Sillvaris
- Wardrobe
- Saliha Dogan
Casting
- Lead actor
- Mavi
Editorial
- Editor
- Mert Halili
Grading
- Colourist
- Emre Karagöz
VFX
- VFX
- Arda Bilgili
Promonews - 16th Feb 2026