Sunnbrella 'Fever Dream' by David Zbirka
Rob Ulitski - 11th Apr 2022
David Zbirka directs a haunting lo-fi promo for Sunnbrella's Fever Dream.
The video takes a lot of inspiration from its title, with an anachronistic aesthetic that blurs the lines between nostalgia and present day.
"The idea was to make the set look like a crumbling night club," says Zbirka. "We gathered as many free records, CDs and broken speakers as we could and we just went nuts. It definitely felt a bit wrong, destroying all that vinyl (although most of it was already unplayable I should add) but I think it was worth it.”
The dreamlike visual is simple yet mesmerising, and the stirring mood lingers long after you've finished watching.
Rob Ulitski - 11th Apr 2022
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Credits
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Production/Creative
- Director
- David Zbirka
- Producer
- David Zbirka
- Producer
- Kai Marks
- Production Company
- Peekaboo Luv
- Production Company
- Marks
- Production Company
- Dahlberg
Camera
- Director of Photography
- Kai Marks
- Katy Thompson, Sasha Ahuja
Rob Ulitski - 11th Apr 2022