Promonews - 13th Jan 2022

Shan Phearon returns with an electric visual for maverick rap star and cult wordsmith Potter Payper. 

Street-futurism, big set-piece spectacles and subtext collide as introspective Potter travels a long, dark road in a glowing VW Golf flatbed truck ridden by outlaws, and performs the confessional Gangsteritus amongst mysterious, symbolic figures in the abyss of the night.

Taking the texture of UV in a forward-thinking direction, Shan and his team devised and built one of the world's first UV blacklight drones for film, to achieve the striking vision.

The music video is part of Apple Music's The Agenda series, pairing UK music's most important contemporary performers with trailblazing filmmakers - and this is Phearon's Director's Cut:

PRO Credits


DirectorShan Phearon
ProducerEllis Fox
Production CompanyGreatcoat Films
Executive ProducerSimon Oxley
Executive ProducerKareem Adeshina
Executive ProducerAmara Rossell
Production ManagerAlessia Lendrum
1st ADFred Searle
Director of PhotographyJaime Ackroyd
2nd Unit DoPTristan Chenais
2nd Unit ACHermes Contreras
2nd Unit ACDomingo Simon Silva
Drone PilotPhil Harris
Drone OperatorJames France
GafferNoah Furrer
Production designerAnthony Hensman
ColouristAlex Gregory
Colour ProducerCharlie Morris
Colour grade companyNo.8
VFXTalha Rana
CommissionerNicola Sheppard
Label0207 Def Jam
Other creditsSIFI: Simon Fisher, Millie Wrench Production co-ordinator: Taki Vlahopulos 2nd AD: Samira Conteh 3rd AD: Izzy Meikle Runners: Alfie Dobbie, Harvey Abbas, Ruby Churchill, Tulsi Shivaanand Cam Trainee: Joshua Liles LF Drone AC: Zech Levis Rodgers Light Drone Pilot: Joshua Gardner FPV Pilot: Leo Whitfield Technocrane Technician: Tom Ward Sparks: Harvey Abbas, George Wright Art assist: Jessie Denny Kaulbach Sound Mix: Marcos Gerez Camera Kit: Alex Donaldson at Shift4 Drones: Will Glover at fleye

Promonews - 13th Jan 2022

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