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808VIC 'Lived To Love' by Marcus Forde & Vivian Vince

Promonews - 28th Oct 2021

808VIC finds himself in an ever-expanding winter jumper, in new directing team Marcus Forde and Vivian Vince's charming debut for Lived To Love.

The video features 808VIC in a pastel-hued bedroom-like space, getting to grips with the huge woollen garment which threatens to absorb him completely. The gentle, whimsical mood is maintained throughout by the self-proclaimed "partners in slime", who say they were partly inspired to explore the idea of comfort clothing by Vivian's "cartoonishly long arms".

The scene-stealing pullover in the video actually boasts 30 metre long sleeves - knitted lovingly by Vivian's mum, Helen. 

“Vic gave us free reign on the video concept," say Forde and Vince. "We both loved the song and wanted to push the fuzzy, cozy feeling we got from it as much as we could.”
 

 

Promonews - 28th Oct 2021

Tags

  • New Directors
  • Sweater
  • Jumper
  • Wool

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Credits

Production/Creative

Director
Marcus Forde
Director
Vivian Vince
Producer
Moona Huttenen
Production Manager
Tom Kirkham
1st AD
Astyn Webb

Camera

Director of Photography
Ashfaq Azeem

Lighting/Grip

Gaffer
Anson Chung
Gaffer
Piran Tanner

Art

Production designer
Selina Xinyue Yin

Wardrobe

Wardrobe
Ria Said

Editorial

Editor
Abimanne

Grading

Colourist
Ze Oh

Other credits

Spark

Fisher Koi

1st AC

Jack Curtis, Goncalo Lopes

2nd AC

Michael Chakrit Murphy, Maria Năstac

Set Design Assistants

Maria Năstac, Abimanne, Sophie Tuckwell, Kobi Westwood, Marie Trudolubova, Sophie Cunningham, Kirsty Aitken, Michael Chakrit Murphy

Special Thanks

Helen Duncalf-Vince, Deimantė Kravčunaitė

Promonews - 28th Oct 2021

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