Greg Barth's latest collaboration with Leicester indie-R&Bers Easy Life takes its cue from their excellent previous work - and one video in particular - and the cover of their just-released debut album Life's A Beach.

As always frontman Murray Matravers takes centre stage, in a fantastical scenario where his bandmates paly supporting roles - both to Murray and his giant goldfish friend. 

As Greg explains below, its a surreal sequel of sorts to the animated Message To Myself video. It's also the latest in an extensive body of Easy Life work over the past couple of years by the Swiss-born and London-based director, from the video for Nightmares (featuring Jamie Demetriou of Stath Lets Flats) to the recent Gondryesque Skeletons. The work has been consistently inventive and entertaining, and this is certainly the case here.    

GREG BARTH:

The goldfish... has grown into a coping device Murray has started believing is real

"Riffing off Easy Life’s Message To Myself video, I wanted to develop the story between Murray and the goldfish (which is a fabrication of his subconscious / ego).

"Since it initially saved him from killing himself, the goldfish hallucination has grown into a coping device Murray has started believing is real and fallen in love with - a toxic relationship that leads to a devastating car crash.

"The film is set in the aftermath of this accident, as Murray retreats into his dream world to shield himself from the dramatic real-world consequences of his actions."