Joe Connor directs a vibrant promo for Irish rock outfit Inhaler. 

Starting as a straightforward performance in a clinically white studio, there is a progressive eruption of colour as paint is thrown, splattered and spray-painted across every inch of the room - and the performers. 

Exuding a fun-filled, charming energy, the stripped-back aesthetic works perfectly for the concept, and the tight edit and use of effects helps tie the various elements together.