Get the Promonews daily round up

User Accounts

Get the Promonews daily round up

Easy Life 'Daydreams' by Max Siedentopf

Rob Ulitski - 4th Nov 2020

Max Siedentopf lends his delightfully eccentric style to this hypnotic promo for British five-piece Easy Life. 

The aptly-titled Daydreams features a succession of oscellating vignettes featuring frontman Murray with and without bandmates, capturing a brief glimpse of static moments in time before spinning into the next setup. 

Utilising the rotating movement popularised in the Atlanta Season 2 Trailer, the perpetual motion of the camera builds a rhythmic yet offbeat energy, elevated by the vibrant colours and Siedentopf's fondness for the absurd. 

MAX SIEDENTOPF:

The entire video was shot with an experimental camera.

"Daydreams is an homage to careless nostalgic summer days and the classic battle between daydreaming and the actual mundane reality.

"Throughout the video we follow Murray as he dreams up beautiful and idyllic scenes in sunflowers fields together with his dream girl, which in the next moment are turned into an anticlimactic opposite. The mundane reality where Murray is alone has nothing better to do than to sit around and day drink.

"The entire video was shot with an experimental camera which is meant to help create a dissociating feeling similar to a daydream or while day drinking."

Featured sponsors

Rob Ulitski - 4th Nov 2020

Tags

  • Director's notes
  • Performance
  • Surreal
  • Alternative
  • Pop
  • experimental
  • Camera Effects

Popular content

Feedback

Problem with this page? Let us know

Credits

Production/Creative

Director
Max Siedentopf
Producer
Molly McGregor
Production Company
Executive Producer
Kate Brady
Production Manager
Suzan Mustafa
1st AD
Rosie Owen

Camera

Director of Photography
Marcus Domleo
Focus Puller
Rory Moles
2nd AC
Jonny Lewis

Lighting/Grip

Gaffer
John Clarke

Art

Art Director
Chloe Brady

Wardrobe

Make-up
Georgia Hope

Editorial

Editor
Max Siedentopf

Grading

Colourist
Peter Oppersdorff
Colour grade company
MPC

Agent

Director's Representation

Commission

Commissioner
Laura Clayton
Label
Universal Music

Other credits

Styling

Jaime Jarvis

Camera Runner

Tommy Degee

Spark

Romain Foster

Grip

Neil Blakesley

Grip Trainee

Jacob Cridlin

Art Director On-set

Zuzanna Skrurtys

Art Dept Assistant: Robyn Wilton

Art Dept Assistant: Grace Becker Burn

Runners

Tano Noblia, Billy Degee, Yeh Htoo Love, Hollie Murten

Playback/Runner

Corey Golzey

Rob Ulitski - 4th Nov 2020

Related Content

Industry News

Promonews logo

Music video creativity everyday.

promonewspromonewstvpromonews.tv
Submit your video