Jack Curley 'I'm Here For You' by Joshua Thornton-Allan
A woman thrashes out her painful memories in Joshua Thornton-Allan's video for singer-songwriter Jack Curley.
The visual for I'm Here For You depicts a heartbroken woman trapped in her head, screaming at nothingness and trying her best to move on with life. Intercut with Jack's performance, she backtracks over snapshots of love and loss.
But finally, she finds the power to take back control - with a magnificent moment of catharsis.
The idea was to create a simple physical action that had a far deeper emotional context.
"As soon as I heard the song, I knew I wanted to craft a story that reflected Jack’s lyrics but also stood out as it’s own contained narrative. I wanted the track to be a catalyst for the protagonist, the power of the song inspiring her to overcome her personal demons and move forwards. From this, the idea was to create a simple physical action that had a far deeper emotional context, to explore an event as a microcosm of a much larger journey.
"I worked with the actress (Marta Lune) to develop a rich backstory for the character, meaning she had real emotional depth to pull from on the day. This gave nuances to her performance that allows for both exploration and personal interpretation of the character's struggle and eventual triumph.
"Ultimately, it created something which reflects the power of the track itself, but also has space to breathe as it’s own story."
|Director of Photography||Guido Cavaciuti|
|Focus Puller||Joe Edwards|
|Editing company||Marshall St Editors|
|Grading company||Electric Theatre Collective|
|Director's Representation||Zoe Wheeler @ Eureka Productions|
|Lead actor||Marta Lune|
|Other credits||Grip: Dan Huntley Steadicam: James Thomas|
Scouty - the online platform that allows producers to find and book locations for music video shoots, promo shoots and more - is about to complete a busy first full year in business.
Gregg Houston directs a poignant promo for Remember Summer on the meaning of loss.
Luke McDonnell directs an marvellous animated promo for rock legends Deep Purple's cover of an early rock 'n roll track, Rockin' Pneumonia & The Boogie Woogie Flu. It's sick.
Flohio steps from the streets to a stylish studio set-up for the Angelo Dominic Sesto-directed video for Marbles.
London-based production company COMPULSORY will be hosting a live discussion tomorrow (Weds, 1st …
Blink have announced the signing of UKMVA-winning French director David Bertram to its roster for …
Pulse Films has announced the signing of Aube Perrie, winner of Best New Director at the recent UK …
Anthony Taylor, producer of many acclaimed and award-winning commercials, most recently at Kode …
Agile Films have announced the signing of Charlie Robins to their music video directors' roster.
Spindle have signed the director known as Silence to the company's directing roster for …