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Kali Claire 'Seen Me Like This' by B2

Promonews - 20th July 2020

Riffing off the home movie footage that Kali Claire shot during lockdown, directing duo B2 incorporate that footage on the old TVs that feature in their slick performance video for Kali's Seen Me Like This.  

B2:

"When we first heard the track we instantly fell in love with it. The track talks about Kali showing a certain side of her to certain people so we wanted to use the visuals to show this.

The box set up was used to make it seem like she’s trapped within herself not allowing anyone to see the real her, but letting it out gradually - which is why we used the TV set up. The TVs show that yes Kali is there in person but the real Kali is trying to break through. We used the projections to show that she puts on top of herself to mask her true identity.

"In the edit we tried to show Kali starting very small and having bigger movement throughout the track, showing that she is going through the transition of girl to woman and I think we portrayed it perfectly."

Promonews - 20th July 2020

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  • Director's notes
  • New Directors
  • Performance
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Credits

Production/Creative

Director
B2
Producer
Dijian Eccles
Production Company
Executive Producer
Dijian Eccles
Production Manager
Micheal Newton
1st AD
Jess Horne

Camera

Director of Photography
Francis Lane
Focus Puller
Eyyaz Chisty
2nd AC
Kristiana Zhekova

Lighting/Grip

Gaffer
Joe Nkadi

Wardrobe

Wardrobe
Kiera Liberati
Hair
Shea Styles
Make-up
Simmi Virdee

Editorial

Editor
Chris Walker

Grading

Colourist
Alexandre Nerzic

VFX

VFX
Jakob Thorhallsson
Post production company
Tag Collective Art

Commission

Label
Apple Music

Misc

Creative Director
André Reid

Promonews - 20th July 2020

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