This visually inventive video by Italian director Raoul Paulet uses gifs and multiple screens to tell the story of a love affair from an entirely non-objective viewpoint. And it successfully …
Eugenio In Via Di Gioia 'Tsunami' by Raoul Paulet
Have we forgotten what makes us unique and irreplaceable? This is the question posed by Italian group Eugenio In Via Di Gioia in Raoul Paulet's video for Tsunami.
A homogenous pack of people dressed in bright yellow beanie hats and muted colour palettes - the bandmembers plus additional cast - stumble around an empty industrial scene, blindly following each other's steps and movements.
Representing society as a whole, the repetition and monotony of an everyday routine is a metaphorical prison to one outcast, who wants to take control of their own life. But it's hard to live life against the grain, and once the mishaps start to affect the rest of the group, the very idea of individuality is challenged.
It's a totally conceptual project, more like an art project than music video, and as such viewers will no doubt take away their own thoughts and interpretations- and that's the magic of this genre and format.
|Executive Producer||Andrea Biscaro|
|Executive Producer||Matteo Stefani|
|1st AD||Giulia Pacioni|
|Focus Puller||Riccardo Margiotta|
|2nd AC||Gabriele Segata|
|Wardrobe||Michela Di Viesti|
|Hair & Make-up||Mary Parpinel|
|Label||Universal Music Italy|
|Other credits||CAST: Eugenio, Paolo, Emanuele, Lorenzo Of Eugenio In Via Di Gioia; Michele Rossetti, Laura Traina, Merel Rood, Stefano Mancinelli, Matteo Postiglione, Sarah Galfré, Veronica Pizzi, Simone Famiglietti|
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