Rob Ulitski - 18th Dec 2019

Two smalltown dreamers search for meaning in the present moment in Joe Wilson's video for Sub Focus.  

Opening in the middle of a field, the pair are lying on the floor shirtless, laughing in a drugged-up haze as they watch the sun set.

As we follow them through the vast hills, they meet up with a couple of girls to make out, siphon fuel from a truck on the side of the road and pick some suspicious-looking mushrooms from a farm.

Laidback and carefree, the video pays homage to Modjo's Lady, mirroring the unbridled youthful energy that was just as enduring back in 2000 as it is almost twenty years later in this video. 

Aesthetically reminiscent of the 80s and 90s, the hazy lighting and soft focus are both charming and nostalgic, lending a universal vibe to the project. 

PRO Credits


DirectorJoe Wilson
ProducerErsan Beskardes
Production CompanyBullion Productions
Executive ProducerHannah Gracie
Production ManagerMicheal Newton
1st ADFreddie Wright
Director of PhotographyEd Hubert
Focus PullerRhys Warren
2nd ACSaskia Dedman
WardrobeIsle 3
EditorCharlie Reddie
Editing companyStitch
ColouristMyles Bevan
Director's RepresentationOB Management
CommissionerJohn Moule
Other creditsRunner: David Burridge Lead actors: Richy & Ben Bike Riders: Freddie Hughes Stanton, John Carron Girls: Amber Mac, Alice Dunne

Rob Ulitski - 18th Dec 2019

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