Rob Ulitski - 8th Oct 2019

Jetta rocks around London in this fashion-centric video by Sophia+Robert.

Inspired by haute couture fashion photography of the 80s, the concept features Jetta performing in several studio and location based setups, whilst rocking pieces by Thierry Mugler and Vivienne Westwood. All the while carrying a huge musical note throughout London.

The architectural qualities of the wardrobe pieces are matched with art direction full of sharp lines, contours and high contrast. The black and white grade throughout the majority of the video helps cement the 80s feel, and the frenetic editing, full of fast zooms, quickfire cutting and intermittent 16mm film artefacts carries a DIY/experimental aesthetic that really helps tie the concept together. 

PRO Credits


DirectorSophia + Robert
ProducerPeter Lee Scott
Production CompanyOdelay Films
Executive ProducerGwilym Lewis-Brooke
Production ManagerJerome Danvers
1st ADRosie Owen
Director of PhotographyFrankin Dow
Focus PullerJerry Pradon
2nd ACJuan Minotta
GafferLeon Pyszora
WardrobeBecky Seager
HairCher Savery
Make-upLucy Gibson
EditorSophia + Robert
ColouristSophia + Robert
Director's RepresentationMarisa Garner Associates
CommissionerMarisa Garner
Label3 Beat Productions
Other creditsRunners: Aran McCarthy, Sam Mines Camera Trainee: Chelsea Bernard Spark: Alex Cullen

Rob Ulitski - 8th Oct 2019

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