Burna Boy ft Jorja Smith 'Gum Body' by Meji Alabi
Rob Ulitski - 18th Sept 2019
Coming off the back of Meji Alabi’s recent Pull Up video comes his next Burna Boy video - and a collaboration with Jorja Smith on Gum Body.
The understated performances and a straightforward narrative make this an easy watch, chilled and relaxed to match the vibe of the track - taken from Burna’s new album African Giant.
The intermittent dance scenes drive the video forward with great energy, and the ghosting effects on the exteriors lend a slightly surreal 90s edge to the project.
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Rob Ulitski - 18th Sept 2019
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Credits
Production/Creative
- Director
- Meji Alabi
- Producer
- Andrei Croitor
- Production Company
- JF
- Production Company
- BF
- Executive Producer
- Jimi Adesanya
- Production Manager
- Theo Somers
- 1st AD
- Danny Ormerod
Camera
- Director of Photography
- Olan Collardy
- Focus Puller
- Benjy Kirkman
Art
- Art Director
- Ash Halliburton
Editorial
- Editor
- Sam Hardy
- Editor
- Meji Alabi
- Editor
- Emma Backman
Grading
- Colourist
- Jonny Thorpe
- Colour grade company
- Glassworks
Agent
- Director's Representation
- Xiaoxuan Zhu
Commission
- Commissioner
- Shadeh Smith
- Label
- Atlantic Records
Rob Ulitski - 18th Sept 2019