Major Lazer ft. Skip Marley 'Can't Take It From Me' by Irrum
Skip Marley preaches a gospel of resilience at the high church of “Lazerism”, in Irrum's spirited video for Can't Take It From Me - in which we see the return of Major Lazer’s fictional namesake.
Lazer, the band's one-armed Jamaican superhero, was once their avatar. But since his heyday fighting crime on his own cartoon on Adult Swim, the iconic vigilante has only made a handful of appearances. Now (according to Irrum) Lazer has become a tropical deity. His worshippers follow his comic book as creed, and Skip Marley as his high priest.
The video was inspired by the earthy mysticism Cuban artist Alberto del Poz, whose paintings depict the Afro Cuban religion of Santería. The artist’s influence can also be felt in the video’s distinctive, textural visual style, produced here by excellent wardrobe and production design. As usual for him, Irrum has graded his own video, and the lovely, paper-like quality is typical of his work.
Meanwhile, Andres Arochi’s photography is on riotous form. His camera is in constant motion, and he depicts culture in flux with a flourish of camera techniques. Including the infamously tricky dolly zoom.
|Executive Producer||Carla Mooney|
|Executive Producer||Delwyn Mooney|
|Line Producer||Julián Torregrosa|
|1st AD||Michelle Circuit|
|Director of Photography||Andres Arochi|
|Focus Puller||Carlos Wong|
|Production designer||Luis Luino|
|Art Director||Marina Covag|
|Art Director||Israel Vázquez|
|Hair & Make-up||Memo Segovia|
|Director's Representation||OB Management|
|Other credits||2nd AD: Gongy Gonzales|
Shy and reluctant to the stage, Alexandra Savior is haunted by her alter ego Anne-Marie, a brazen 1920s Hollywood vixen, in her latest video for Mirage.
Trippy visuals of plants, birds and Swim Deep bandmembers' busts populate To My Brother, directed by Irrum. His first video since joining …
Gorgeously photographed and richly graded, up-and-coming director Irrum has delivered this mystifying video for Norwegian singer-songwriter Kari Jahnsen, aka Farao's track …
Following up their collaboration for Hunter, Irrum and Norwegian singer Farao, aka Kari Jahnsen, have released this nebulous, atmospheric video for Warriors, which shows the …
Cinelab London, the UK's only full-service film laboratory and digital dailies facility, has …
Bullion Productions' producer Joel Spencer has been promoted to Head of Music and Branded …
The new episode of The Promonews Podcast: Talking Music Videos - our series of conversations …
The first round of judging in the Best Video and the Technical Achievement categories at …
The deadline to vote in the first round of judging at the UK Music Video Awards 2021 is fast …
While first round voting on many of the categories at this year's UK Music Video Awards continues, …