Promo News - 1st Nov 2018

Lewis Cater's latest video for Brighton metal band Architects illustrates the pressures of modern life through symbolic scenes. It's intercut with a nicely-shot performance: lead singer Sam Carter locked in a neon-lined glass box that neatly represents our social disconnectedness.


"Modern Misery looks at the lack of connection, empathy and vulnerability in modern life. The video looks at the invasion of privacy, the deterioration in social skills and inability to connect on an emotional level, the idea that we have strayed from a more natural way of ‘being’."


DirectorLewis Cater
ProducerJames Norbury
Production CompanyZebrafish Media
1st ADJonny Pickup
Director of PhotographyDavey Gilder
Focus PullerMatt Farrant
2nd ACKlara Rychtarcikova
GafferLee Parfitt
Art DirectorBenny Cassey
Make-upBrooke Lee
EditorLewis Cater
ColouristAlex Gregory
Grading companyThe Mill
LabelEpitaph Records
Other creditsArt Assistant: Tom Hobson 3rd AD: James Matthew Reid Driver/Electrician: Delroy Burley Electrician: Dax Sharkey Runner: Harry Oliver

Promo News - 1st Nov 2018

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