Keny Arkana 'Madame La Marquise' by Jeremi Durand
Jeremi Durand's powerful video for French rapper Keny Arkana imagines a near-future society at breaking point.
Referencing the sentiment of wilful blinkeredness when the world around you is going to hell – as expressed in Paul Misraki’s 1935 song from which it takes its title - Arkana's Madame la Marquise calls out modern society’s indifference to the destructive path we’re on.
That's brought vividly to life by Durand through the use of faceless almost humanoid dancers, a deserted cityscape, and the freedom expressed through a drifting BMW contrained within huge barriers arranged in a square. The intensity is heightened by the clever use of stock footage and VFX.
Credits
| Director | Jeremi Durand |
| Producer | Julien Manunta |
| Production Company | Junta |
| Director of Photography | Valentin Vignet |
| Editor | Hugo Lemant |
| Colourist | Antonio Lizzio |
| Post Producer | Nicolas Lexa |
| VFX | Ilan Zerrouki |
| VFX | Fabricio Lima |
| Lead actor | Anne-lise Maulin |
| Director's Representation | Junta |
| Commissioner | Samy La Famille |
| Label | Because Music |
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