Veteran rock 'n roll rebel Peter Perrett's lacerating critique-cum-love letter addressed to the USA now has a great visual accompaniment directed by Focus Creeps which revels in its old school video aesthetic.

Shot on 16mm, bursting with colour, and with the Perrett performance in East London supplemented by the judicious use of stock footage, How The West Was Won has the weight and the gorgeous look of a Nineties video by Peter Care made on fifty times the budget. 

In a way this seems an unlikely approach for Perrett, with his ghoulish look and leery vocals, but it works a treat. There's great work here by a crew including DoP Nick Morris, editor Megan Thorne, and colourist Joseph Bicknell, in a video that displays the collective effort of videomaking on its sleeve. But the biggest props go to Focus Creeps for the bold vision.