New directing collective SAD go on a multi-personality seaside stroll in their video for Dark Sky.

SAD (aka Scott Taylor, Andy Shrubsole and Doug Stewart) have created a bizarrely euphoric piece of trickery with this video, inspired by the Othona Community (a Christian retreat for those seeking personal renewal). The video follows the journey of seven characters all played by the same actor in what seems like one seamless take, thanks to some clever invisible edits.

The exploration of the self and the idea that we are all somehow connected  is present in each of these interconnected vignettes – even if the characters themselves seem hell-bent on their own personal revelations.