PAULi. 'I Don’t Care' by Rohan Blair-Mangat
British-born, Brooklyn-based recording artist PAULi. is known for his work as a touring musician; most recently as music director for Jamie XX & FKA twigs, and drummer with Damon Albarn + The Heavy Seas.
I Don’t Care is a prelude to his eagerly awaited debut Visual Triptych EP and marks his first music video, directed by long time collaborator Rohan Blair-Mangat. The video provides an interesting introduction to the artist, with a mystical and reverent picnic sequence with his love interest in some misty woodlands.
ROHAN BLAIR MANGAT:
“It's been a real privilege to direct PAULi.'s first video as an artist. I love the song! We've worked together on several projects in the past and over the years he's become a part of my family. PAULi. has a very clear idea about his visual identity and we spent a lot of time brainstorming together, which was a very exciting process to work closely with an artist from the beginning.
"We wanted to create a cinematic piece with AfroFuturist themes that uses symbolism to represent the rich imagery in the music. PAULi. has always had an electric presence on stage and I wanted to have a strong performance element in the video to showcase his undeniable charisma.”
|Executive Producer||Anna Smith|
|Director of Photography||Patrick Meller|
|Production designer||Guy Thompson|
|Asst Production Designer||Jakib Gierse|
|1st AC||Rupert Hornstein|
|Hair & Make-up||Mini Quiquine-Nicholls|
|Production Assistant||Louisa Flynn|
|Other credits||Helix Tech: Kendal Schijf Movement Coach: Mina Aidoo|
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