Cat Velez - 22nd June 2015

The second instalment in the music video trilogy by Joe Connor for The Maccabees' soon-to-be-released new album, Marks To Prove It –  and following on from the video for the album's title track – picks up where the last one left off, following the same city-dweller in Elephant and Castle.

However the look and atmosphere of Connor's video for Something Like Happiness is quite different: this usually unlovely part of south London has changed, turning into a beautifully attenuated landscape of brilliant white and subdued blues - the result of using infra-red film.

"This shoot was about taking something brutal and domineering and turning it into something soft and beautiful, to look at something seen every day, with new eyes," says Adam Scarth, the video's DoP. "Infra-red was the ideal tool for this, it allowed us to see a spectrum of light that we don’t usually see."

JOSEPH CONNOR:

"In our last video we left our character emerging from a puddle, now we see him walking out into a bright light and up into a utopic Elephant and Castle. Throughout this whole collaboration The Maccabees main point was to make the mundane seem amazing, the grotesque beautiful and the forgotten prominent.  It's a theme that permeates their whole album and in this video I was desperate to focus on the beauty that can be found in a much-derided area. 

"These are places where people live, families have grown and nature very much has a part to play in the landscape dominated by concrete and high rises. Myself, Matt Clyde, Adam Scarth and all at MPC busted chops to create these images, each frame with a specifically chosen aspect ratio to give the most beautifully perfect representation of the area.  Everything you see in these images is really there, nothing is added, it all exists, we just had to look at it differently."

PRO Credits

Credits

DirectorJoe Connor
CommissionerCarrie Sutton
Executive ProducerColin Offland
Production ManagerKate Brady
Director of PhotographyAdam Scarth
Focus PullerMalte Huebner
Camera TraineeJack Green
DITJon White
ProducerMatt Clyde
EditorIan McLaughlin
Assistant EditorKatie Walters
VFX DirectorAndy Galloway
VFXSimon Stannard
ColouristKai Van Beers
Grading companyMPC
LabelFiction
Make-upKristen Basset

Cat Velez - 22nd June 2015

Related Content

video

The Mariner's Children 'Sycamore' by Joe Connor

Powered by Percy Dean's brilliant photography, Joe Connor, on a shoestring budget, travels to Scotland for this beautiful promo to Sycamore by UK four-piece The Mariner's Children.

Jimmy Brown - 18th Nov 2014

Latest News