David Knight - 12th Feb 2015

In keeping with the reputation of this hugely influential band, Olivier Groulx has fashioned an entirely uncompromising yet compelling visual style to accompany the first release from Gang of Four's new album What Happens Next.

The video for England's In My Bones, featuring the magnetic presence of The Kills' Alison Mosshart, is the anthithesis of state of the art digital crispness. It draws the viewer in with the murk and blur of the photography (excellent work by DoP Tim Sidell), and creative edit (likewise, from Vid Price) to combine a ferocious band performance with snapshots of life (and death) in a English country house.

It's also totally in keeping with Olivier Groulx's own work. From his videos for Arcade Fire to his recent double video for Alt-J, it's characterised by beautifully-crafted imagery. And this is just the first offering in an ongoing relationship with the post punk legends, who have worked with a fascinating range of vocalists on the new album. Olivier's video for their collaboration with German icon Herbert Gronmeyer is on its way..

PRO Credits

Credits

DirectorOlivier Groulx
Executive ProducerClaire Stubbs
ProducerAdam Farley
Production ManagerJon Mealing
Production AssistantSuzi Simms
1st ADJames Dyer
Director of PhotographyTim Sidell
Art DirectorShaun Fenn
WardrobeAmeena Kara Callender
Make-upAnna Wild
EditorVid Price
Edit ProducerDaniel Breheny
Editing companyThe Assembly Rooms
ColouristDuncan Russell
Post ProducerJohnny Fairburn
Post production companyGlassworks
Artist managementMother City Ltd
CommissionerEd Lewis

David Knight - 12th Feb 2015

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