David Knight - 18th Mar 2014

First there was Too Many Friends - Saman Kesh's video for Placebo last year, which introduced the forensic, multi-camera, highly cinematic, Phantom-shot and super-cool strand Unfortunate Details - narrated lugubriously by author Bret Easton Ellis. 

That was set in a party in the near-future. And now Saman has created a mirror-image video for Placebo's Loud Like Love. It's another party, where a sudden destructive incident requires some deep analysis. This time it's a sexy 1960s pool party; again, Easton Ellis narrates; and again Kesh demonstrates an awesome eye for detail and a brilliant and very stylish execution. 

SAMAN KESH:

"The band and I always had the notion of a tryptic trilogy that dealt with social interactions across three times. Too Many Friends was about the isolationist future we could possibly live in. In Loud Like Love we show a time that was almost the exact opposite. In the late 60's, it was a time of sexual revolution and almost 'too much' interaction. 

“Bret is a champ. He has become the voice of these videos and there isn't a better person to really put the cherry on top of our ice cream. The process was essentially like working with an actor, and Bret embodied the 'unreliable narrator' with flying 'psychedelic' colors!”

Credits

DirectorSaman Kesh
Production Company890 Productions
Executive ProducerMatt Factor
ProducerJason Colon
Director of PhotographyIssac Bauman
Production designerJason Kisvarday
EditorMandy Brown
VFX SupervisorChad Goel
Art DirectorKelsi Ephraim
SoundJohn Rampey
ColouristDerek Hansen
Director's RepresentationSkunk
CommissionerJohn Moule
Other creditsNarrator: Bret Easton Ellis

David Knight - 18th Mar 2014

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