Jimmy Brown - 27th Jan 2014

Sing J Lee mixes modern and ancient cultures in his promo for Gorgon City and MNEK's Ready For Your Love.

Sing translates the atmospheric electronica of the North London duo's compelling soundtrack with some striking and cinematic visuals...

SING J LEE

"There were discussions early on in the pitching about mixing the ancient with the modern – playing off the rich mythical connotations behind the name Gorgon City and their contemporary sounds.

"We wanted to tap into our current modern street culture, exploring the revelry and celebration of a gathering where we can lose ourselves and have a good time amongst the faded grandeur of an old theatre built in the 1900s. A modern pilgrimage of sorts - hordes of people migrating to one space, where it transforms for one night into something else, all worries dissipating. 

"Sprinkled amongst this were shrines and characters inspired by Chinese and Greek folklore."

PRO Credits

Credits

Make-upRoxanna Gillani
DirectorSing J Lee
ProducerNick Crossley
1st ADSeth Elkins
2nd ADMichelle Hooper
Director of PhotographyDavey Gilder
Focus PullerDarren Ravenscroft
SteadicamAndy Johnson
Art DirectorElena Riccabona
HairRoxanna Gillani
ProducerLoran Dunn
StylistLauren Reyhani
OfflineClaire McGonigal
Post production companyFinal Cut
ColouristIan McLaughlin
After EffectsAndy Galloway
Special ThanksDropcity
Special ThanksPanavision Manchester
Special ThanksBobby Tonge
CommissionerJames Hackett

Jimmy Brown - 27th Jan 2014

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