Promo News - 30th May 2013

Following his awesome promo for Duet earlier this year, Everything Everything frontman Jon Everything – aka Jonathan Higgs – directs his fourth video for the band with this stunner for new single Don’t Try.

Taking inspiration from classic paintings, Jon invites us to an eccentric dinner party complete with boisterous drumming diners, fireworks and erm, horses. He says: “Don’t Try is about letting it out and this video is all about absolute abandon. You can keep it in inside but it always comes out in the end one way or another, or it destroys you.

“I was inspired by the way repressing a mind can often make a person wildly creative, and I thought lot of dark imagery in paintings of hell were especially direct. I wanted to try and bring classic paintings to life in as much colour and expression as possible”.


DirectorJon Everything
ProducerPhil Tidy
Production CompanyUrchin Productions
Director of PhotographyDeane Thrussell
Art DirectorGuy Thompson
StylistSusie O'Brien
EditorJon Everything
ColouristJohn O'Riordan

Promo News - 30th May 2013

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