Supafly ft Shahin Badar 'Happiness' by Rock Jacobs
Rock Jacobs documents the hell of going through airport security with surprising and amusing results in his highly watchable promo for Supafly and Shahin Badar's Happiness.
"The making of this video was a lot of fun - I had over thirty featured talent that each played a key role from beginning to end," explains Rock. "This video was all about progression. Taking happiness as a literal cue, I thought to start this with the most unhappy moment one could conceivably be in, a moment that people from all walks of life could relate to. Being stuck in an airport security line.
"Mister P and I came up with this Spray from one of the lyrics, Spray it all around, and decided lets make this smoke gag that will basically get everyone high off life or Happiness, to the point they want to party their faces off. We see everyone from a Nun stripping down to a guy in a bunny suit.
"Working with Supafly is definitely a treat as there is no creativity cap whatsoever, I mean, hell, there is talking bobble head doll that is a 100% replica of me singing the lyrics throughout! Incredible!"
Following their No. 1 single Good Times and taken from the Winner Stays On album, the fierce urban pop of Roll Deep's Good Times is accompanied by the unrelenting energy that is Rock Jacob's promo.
"This clip is all about Jenn D making a statement" explains Rock Jacobs oh his colourful and energetic promo for Lose It by the UK's newest rising star. "Cinematic with the look, fluid with …
Frank Lebon and Matt Prickett have been confirmed as panellists for Deep Cuts 3, the event …
Homespun Yarns have announced that their sixth competition screening event will take place on …
Henry Scholfield took top honours on the biggest night of the year for music videos, winning …
STORMZY’S ‘VOSSI BOP' WINS VIDEO OF THE YEAR
So, at last - it's showtime!
With a few days to go to the big night of the year for music videos, here are the …