Jimmy Brown - 30th Mar 2012

Featuring a pair of dancers from the Bat Sheva Dance Company, Adam Bizanski delivers this nifty exhaustively-choreographed promo for Izabo's I Like It.

"The idea is to shoot the same exact dance routine over and over again, only with slight differences in choreography, attire, etc, and later sewing up the different pieces," explains Bizanski.

"The shoot itself was quite intensive as result of that - one day shoot, with almost three hours (!) of raw dance footage - bit like running a marathon. We were extremely lucky to be working with two Bat Sheva Dance Company dancers - Bobbi Jene Smith, who did the choreography and danced the main part, and Iyar Elezra.

"To make sure we were accurate enough on the day, we took one key shot, marked its playback on the monitor with markers, and used it as a reference for the following takes.

"My assumption when coming to edit this was that the more visible the black seams are, the seamless the video would actually feel. It's strange how it works, but basically it's like delegating most of the compositing work for the viewers brains to process."


DirectorAdam Bizanski
Director of PhotographyMoshe Mishali
ProducerLihu Roter
StylistShasha Dotan
Make-upRevital Kaplan
GafferNoam Huber
GripMor Menzeli
Production AssistantElad K

Jimmy Brown - 30th Mar 2012

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