Jimmy Brown - 7th Feb 2012

Stamp directing duo Amit & Naroop showcase a new edgier side to Alexandra Burke in this promo shot in an empty warehouse in South London.

"The concept of the video is really me showing my ex-boyfriend what he's missing and now he sees this new girl transformed because she's broken up with him," Alexandra explains.

"What I love about music videos is the fact that I get to have some fun. It's a really nice way to just live with the song, perform it, have fun with it and dance my little socks off."

Watch 'Alexandra Burke feat. Erick Morillo 'Elephant' by Amit & Naroop' here

Credits

DirectorAmit & Naroop
Production CompanyStamp
ProducerLeanne Stott
Director of PhotographyBen Todd
1st ADTom Lancaster
Production AssistantKelly Armstrong
StylistMekel Bailey
Make-upMira Parmer
EditorM
CommissionerLisa Foo

Jimmy Brown - 7th Feb 2012

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