David Knight - 21st Feb 2011

Cut Copy's classy, OMD-esque Need You Now is now backed Keith Schofield's rather wonderful new video - in the trademark Schofield-style of bonkers idea delivered with fiendishly clever, head-scratching execution.

Keith expresses the heroic power of sport (or sports), but things get confused and, of course, it's all a metaphor anyway... More stuff on Keith's inspirations at Stereogum, where the video was premiered last week.

PRO Credits


DirectorKeith Schofield
Production CompanyCaviar

David Knight - 21st Feb 2011

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