Michael Baldwin's latest collaboration with Travis has essentially a very simple idea. The band wanted to make the guitar solo in Something Anything the focal point of the video. That has been …
Gary Go’s Engines by Michael Baldwin
Bespectacled 'one-man Coldplay' Gary Go is actually a clockwork man.
Mike Baldwin reveals this in his second video for Gary after the debut Wonderful - although possibly something has clearly rubbed off on Mike after making the Girl and The Robot for Royksopp recently.
And it looks like they really did make a clockwork version of Gary. No, they really did...
Michael Baldwin on making the video for Gary Go's Engines
"Having got to know Gary from the first video I made for him, it was clear he's a very unique and charismatic man. The idea for the Engines video came from the notion that I wanted to see 'what made Gary tick'. Literally.
"I knew he likes odd ideas, so I thought 'let's set up the idea that Gary is assembled, like musical equipment, before each show and then taken apart and travelled around on tour in custom made flight cases for his body parts.
"Simple idea, but I had no idea how we would make it as it seemed to need a movie or commercial budget rather than the one we actually had. The sweats began. Then a stroke of utter and complete brilliance happened that made me believe that this job was going to be blessed. It turned out that Gary's dad is the owner of a company that was effectively Jim Henson's old Creature Workshop. Genius. Not only that but they loved the idea and wanted to help as much as possible!
"That was an understatement, for they made a full-sized detachable Gary Go. A proper replica of Gary, that was so lifelike it was eerie. His arms came off, his head opened up...it was amazing. As soon as I saw what they could do, I dropped the idea of using any 3D whatsoever in the video and knew we could do it ALL in-camera.
"Perfect. I'm a big believer in actually seeing what you're shooting and I think that adds the charm and authenticity to the job. 3D and fancy CGI is incredible, but it still feels too synthetic.
"We had a great team, from Rain Li as DoP (who works with the legendary Christopher Doyle on feature films) to Rushes who made sure it all worked in post. Now it's time for a holiday. Somewhere there are no robots or machines."
|Director of Photography||Rain Li|
Gary Go is the new kid in town - thin enough to get into a tight Italian suit, and fit enough to do some serious running in Mike Baldwin's cinematic, retro-tastic and somewhat enigmatic video.
Robyn is in love with her robot. And why not In Mike Baldwin's vid for The Girl And The Robot, he's a good-looking, hard-working chap.
Elton's almost famous number has been reduced to an extremely thin piece of dance fluff, but it's rendered bearable by Mike Baldwin's trip around a wet LA suburb with some kids having a Wayne's …
Toronto-based director Lucas Hrubizna has joined Blink in London for representation for music …
Forever have signed LA-based director Danica Kleinknecht for representation for music videos …
COMPULSORY have announced an addition to their director's roster in the first days of 2020, with …
BUG are presenting two new shows of the best of music video creativity at the BFI Southbank in …
Andy Morahan and Wham! have given us something special this Christmas. On the 35th anniversary …
Caviar have announced the addition of acclaimed Mexican/Spanish directing duo Los Pérez to their …