Gloria Cycles’ No Zeros by Benjamin Turner

Such a simple, effective idea (Nima Nourizadeh did something similar with his breakthrough video for Architecture in Helsinki's Do The Whirlwind). "It was a pretty low budget affair, shot on two Sony EX1s, one mounted on the ride and one on the ground," explains Benjamin. "Our grip James Summers did an awesome job mounting the camera - naturally there wasn't much room for this to go wrong and he built a whole thing out of scaffolding to keep it in place.

"The whole thing was a real giggle, one of the band members decided that the best way to pluck up the courage to get on the ride so many times was to get drunk - we started shooting at 9am! Needless to say he puked, but apart from that it was all very smooth."

And this is one ideally watched in High Quality on YouTube...

http://uk.youtube.com/watchv=Io07sODP2uQ[/youtube]