Gaffer

William Pope

Charlie Robins directs a tranquil promo for Holly Humberstone.&nbsp;Relaxing next to an indoor pool with a group of her best friends, Humberstone gives a laidback performance that exudes a calm, peaceful energy.Focusing on the&nbsp;minutiae of the moment, the cinematography picks up on dreamy abstract cutaways, intercut with fun clips of the group diving in the pool and having an all-round fun time together.&nbsp;"This was one of the most enjoyable shoots in a long time," Robins mentions.&nbsp;"The aim was to shoot Holly’s performance in a way that felt natural and authentic while also capturing that sense of youthful freedom."Essentially, it’s Holly and her best mates being themselves. The energy was so laid back all day, there were times when I forgot we were making a video. I think it really shows in the final film."

United Kingdom

Ethan Jacobs

Oana Anghel

Oksana Steblyk

Amy Holden-Brown

Charlie Robins

Ynez Myers

Sarah Kirby

Ob42

Agile Films

Louis Danckwerts

James Duffy

Adam Singodia

Myles Payne

Dani Castro Garcia

Austin Phillips

Oliver Pearson

Lluc Mestremas

Michael O'gorman

Chess Thornton

Emma Regan

Agile Studio

Megan Lee

Electric Theatre Collective

Polydor Records

Holly Humberstone 'Into Your Room' by Charlie Robins

Holly-Humberstone-'Into-Your-Room'-by-Charlie-Robins

In his latest foray into directing, Freddie Wright orchestrates a supernatural mystery&nbsp;for alt-rock band Palace's atmospheric&nbsp;When Everything Was Lost.&nbsp;It begins with a young man alone in an apartment, surrounded by coruscating lights and shadows,&nbsp; which&nbsp;slowly reveal ethereal illusions and haunting snapshots of memories. A young woman becomes a distant presence in the house.&nbsp;The young man is eventually&nbsp;transported to a lake, before fighting for a way back to the house -&nbsp;and the girl.&nbsp;The ghost story-cum-horror aesthetic and structure fit&nbsp;perfectly with the music, whilst&nbsp;the ambitious cinematography&nbsp;nd visual effects feel cinematic and inspired throughout.&nbsp;

Ieva Petrav

Freddie Wright

Rowan Macintosh King

Hands 

EM Films

Matt Hodges

Peter Bishop

Jordi Estapé

Oliver Hill

Marcus Albersten

Milo Brown

James Huthwaite

Tom Mangham

Black Kite

Fiction Records

Palace 'When Everything Was Lost' by Freddie Wright

Palace-'When-Everything-Was-Lost'-by-Freddie-Wright

Carlota Guerrero&nbsp;directs a dazzling, challenging&nbsp;promo for Ellie Goulding.The video for Let It Die presents a series of&nbsp;performance setups, blending contemporary aesthetics with raw, primal movement and animalistic instinct.&nbsp;Visualising the breakdown of a relationship through these abstract scenes, the contrast&nbsp;of refinement and spontaneity bleeds into every element, from the gallery-esque location to the sensational styling - including a naked breast-revealing bra top worn by Ellie.&nbsp;

Ellie Koslowksy

Maggie McDermott

Olivia Jessop

Nathan Klein

Carlota Guerrero

Maya Dufeu

We Folk

MrMr

Katie Dolan

Jack Exton

Martha McGuirk

Katie Lambert

Ella Woollgar

Alasdair Copland

Callum Hammet

Mike Linforth

Joshua Dadson

Candela Capitan

Dasha Taivas

Lucy Berry

Final Cut

Ellie Goulding 'Let It Die' by Carlota Guerrero  

Ellie-Goulding-'Let-It-Die'-by-Carlota-Guerrero--

Harry Law directs a touching promo for Calum Scott's If You Ever Change Your Mind.&nbsp;Employing a choreography-based approach for the visual, the concept revolves around a couple who are on the cusp of breaking up, but drawn back to each other by their connection.&nbsp;We've seen plenty of interpretive choreography in the music video space, but this video ups the ante with seamless practical effects, which sees the dancers contort, balance and float in a way that feels ethereal and poignant.&nbsp;The movement feels inspired and emotional, whilst the intimate cinematography ensures the focus rests on the characters and the beautiful performance section.&nbsp;

Joshua James Smith

Emma Farnell-watson

Harry Law

Fred Bonham Carter

Just Fred

Targa Sahyoun

Simon Plunket

Andrew Rawson

Matt Farrant

Supple Nam

Louisa Thomas

Elyse Raphael

Tenthree Editing

Rich Fearon

Black Kite Studios

B.art.studio

Capitol Records

Alexa Haywood at Free Agent UK

Performance

Calum Scott 'If You Ever Change Your Mind' by Harry Law

Calum-Scott-'If-You-Ever-Change-Your-Mind'-by-Harry-Law

Freddie Wright directs a hypnotic promo for Emir&nbsp;Taha.&nbsp;The video for Kalp Çare Arar ('Looking for a remedy') represents&nbsp;an out of body experience, depicting&nbsp;Taha's discomfort and anxiety as he tries to make sense of his disordered feelings.&nbsp;Switching between shots of him sat outside a building and floating in a swimming pool - apathetic and struggling to keep his balance throughout - the abstract vignettes feel very much representative of the lyrics, and allow viewers to project their own ideas and thoughts onto the concept.Like a hazy, drunken night, snapshots of a memory are present, but the whole story is locked away somewhere in the subconscious.&nbsp;

Matthew Craig

Rowan Mackintosh King

Oli Hill

Adam Fox

Saskia Dedman

Macy Trieu

Lewis Munro

Myles Bevan

Time Based Arts

Polydor

Alternative

Emir Taha 'Kalp Çare Arar' by Freddie Wright

Emir-Taha-'Kalp-Çare-Arar'-by-Freddie-Wright

Sophie Jones directs a visual feast for Amber-Simone's Black, No Sugar.&nbsp;Taking its name from the artist's upcoming EP, this video is the first of two live performance promos, with the second part arriving later this year, alongside her next single.&nbsp;A celebration of her Black heritage, Amber-Simone has written a song she believes&nbsp;she needed to hear when she was younger - an anthem for those questioning their validity or beauty.&nbsp;The cinematography takes its cue from the music, the camera darting and swirling one minute, before settling on a still moment in anticipation of ramping back up again. This unexpected and raw movement leans into the authentic nature of the track, and the idea of creating art that might not conform to everyone's expectations, but is true to your own journey.[imgtoken data:1]“With this project, I wanted to take the opportunity to reintroduce myself and show what I’m all about," explains Amber-Simone.&nbsp;"Between now and my last EP a lot has happened and I feel the truest to myself I’ve ever been. Creating this visual and releasing Black, No Sugar feels like I’m finally stepping out into my womanhood and art, creating music that really matters to me."When it came to the video, meeting Sophie and feeling as though she really saw what I was seeing felt like such a breakthrough. We talked and she just got me straight away. So it’s been such a pleasure to have created this piece with another woman who’s such a force."I feel like I chose the most authentic way to communicate this song to people. Real instrumentation and playing was ultimately what inspired the writing process and what inspired me down this path in the first place. The video combines the perfect balance of an aesthetic I feel really captures my essence and music in its rawest form – live.”

Sophie Jones

Charlie Scannell

Partizan

Mayling Wong

Paolo De Battista

Jake Gabbay

Marcus Albertson

Will Crafts

Louis Simonon

Jonathan Johnson

Asahi Sano

Michelle Leandra

Joseph Taylor

Jonny Thorpe

Glassworks

Andrew Patrick

Mouthpiece

Juicebox Fm

Cinelab Film and Digital

Soul

Amber-Simone 'Black, No Sugar - Live (Part 1)' by Sophie Jones

Amber-Simone-'Black,-No-Sugar---Live-(part-1)'-by-Sophie-Jones

Having collaborated with Headie One and Fred again.. on her latest release, FKA twigs has collaborated&nbsp;with director Emmanuel Adjei on the magisterial video for Don't Judge Me - a metaphorical exploration of&nbsp;the experience of being Black and British today.This is&nbsp;a double whammy of two distinct sequences that have their own riveting quality, and then weave together towards the greater message. Like most things created by twigs and Adjei - directors who are working together for the first time -&nbsp;they gradually create&nbsp;an indelible&nbsp;impression.[imgtoken data:1]On the one hand, there is twigs herself, sitting in a chair&nbsp;a grand room in a grand English house. But can she escape what reveals itself to be a gilded cage. Before she can get through the door of the room, unseen forces drag her back to the chair. When she negotiates the door, she only gets so far before flying back to her first position once again. It's a continual struggle, which increasingly calls upon angular choreography as well as wirework.&nbsp; &nbsp; &nbsp;And then in a mysterious counter-scenario to twigs's struggles, we are taken into another scene, the details of strange and shocking&nbsp;sculpture, and the people surrounding it. The artwork is Kara Walker's fountain sculpture Fons Americanus, a&nbsp;satirical take on a classic Victorian mode of art, cast in concrete - which has exhibited at the Tate Modern in London. The cast around the sculpture are eminent Black Britons - listed below - who have shared a particular struggle, shaped by&nbsp;cultural, systemic and structural biases,&nbsp;to be who they have become.[imgtoken data:2]"From someone’s appearance, we are unable to judge whether a person discriminates over colour, sex, religion, or gender," says Emmanuel Adjei, talking about the theme of The Invisible Oppressor, which has informed the video for Don't Judge Me.&nbsp;"The oppressors within the people surrounding us, most often remain invisible until their abuse against others is revealed. This is one of the reasons why, for generations, discrimination is so hard to fight. Who must the victim fight against if it can’t identify the perpetrator?[imgtoken data:3]"In this audio-visual document we get to witness artists FKA Twigs and Headie One, amongst other Black British influentials, fighting against invisible forces of judgement and oppression. Having the enormous Victorian-inspired fountain 'Fons Americanus'&nbsp;by visual artist Kara Walker - depicting the historical, sorrowful story of slavery and colonization - as our setting, and particularly as the spirit of the film, this important monument creates another layer of depth and meaning to an invisible yet shared history."

Emmanuel Adjei

FKA Twigs

Alex Chamberlain

Object & Animal

Morgan Clement

Dom Thomas

Chanel Parkinson

Ty Hack

Paul Özgür

Michael Hobdell

Jomar O’Meally

Paulina Rzeszowska

Theo White

Taiba Taiba

Marina Belfon-rose

Matt Newman

Trim Editing

Joppo Te Veldhuizen

De Grot

Mathematic

Hadi Dahrouge

Fred Brandon

Matthew Josephs

Scott Wright

Young Turks

Elisa Spigariol

Bea Sweet

Mikaella Zarka

XL Recordings

FKA twigs, Headie One, Fred again.. 'Don't Judge Me' by Emmanuel Adjei & FKA twigs 

Fka-Twigs,-Headie-One,-Fred-Again...-'Don't-Judge-Me'-by-Emmanuel-Adjei-&-Fka-Twigs-

Chris Ranson directs an impressive live performance video&nbsp;for Labrinth, inspired by the artist's work on the HBO show Euphoria.&nbsp;Taking place in an expansive venue hall, Labrinth performs four tracks in succession, backdropped by a hypnotic LED screen and corruscating laser lights.&nbsp;The buzzing energy of the promo is elevated by DoP Stefan Yap's dreamlike cinematography, rotating and gliding through the space with silky smooth precision.&nbsp;

Chris Ranson

Jon Stopp

Hype Empire

Mitchel Elsen

Kelly Ross

Tom Kelly

Stefan Yap

Marcus Albertsen

Charlie Knight

Sarah Jenneson

Kusi Kubi

Lauraine Bailey

Gary Kent

Lewis Crossfield

Lewes Bridson

Carrie Sutton

Columbia Records

Electronic

Labrinth 'Euphoria' by Chris Ranson

LABRINTH // EUPHORIA // HBO

The ninth and final episode from the Gorillaz' Song Machine series, and arguably Jamie Hewlett and co-directors Tim MCourt and Max Taylor have saved the best to last.If finding Elton John in cartoon form in Episode 7 was a surprise - how about his namesake Leee getting top billing as an angry sea monster, laying waste to a precious piece of Gorillaz history?The video for The Lost Chord is undoubtedly the most spectacular of the nine videos for the Song Machine album, but it is also in keeping with the rest of the series, particularly in exploring the increasing vulnerability of the previously devilish Murdoc. He has definitely met his match here, with the former frontman of 80s pop-soul outfit Imagination playing a chained Neptune-like creature who invades the band's poignant return&nbsp;to a now-desolate Plastic Beach with a momentous temper tantrum.&nbsp;This has been a brilliant series. As a body of work its as as good as anything in the Gorillaz canon. It's a real achievement by a consistent team of animators who have worked throughout the series. And the comic genius of Jamie Hewlett is still a bit underrated.&nbsp;&nbsp;

Jamie Hewlett

Tim McCourt

Max Taylor

Eva Dahlqvist

The Line

Samia Ahmed

Lisa A. Smith

Venla Linna

Natalie Steiner

Luke Goodrich

Max Halstead

Toby Goodyear

Benjy Kirkman

Jim Agnew

Catherine Ladd

Natasha Lawes

Gorillaz ft Leee John 'The Lost Chord' (Ep. 9) by Jamie Hewlett, Tim McCourt and Max Taylor

William Pope

Gaffer

40 videos featuring William Pope

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