Tk-fx

Joanna Nordahl directs a horror movie-themed music video for Ashnikko, recruiting Sweden's top cheerleading squad for an irresistible combination of&nbsp;Bring It On and Midsommar.The video for Cheerleader takes viewers on a haunting journey into the deep, dark woods of southern Sweden. Oozing with energy and&nbsp;unsettlingly hypnotic scenes,&nbsp;Ashnikko and her cult of dancers challenge modern beauty standards and the expectation of femininity through the male gaze with cut-throat gestures, uninhibited choreography, and powerful lyrics. To quote directly: "I’m not a girl, I’m a swarm of bees."Also, Cheerleader does feature proper cheerleading. In fact, Ash's posse are the&nbsp;Swedish National Cheerleading Team.Another mesmerising Ashnikko video ahead of her long-awaited debut album WEEDKILLER - out on August 25th.&nbsp;&nbsp;

Angelica Nyman

Joshua Base Pilmore

Bec Evans

Callum Johnstone

Charlie Morris

Celia Aries

Joanna Nordahl

Erik Amberntsson

new-land

Sam Seager

Arvid Kornstrand

Mel Giles

Trine Pillay

Henrik Bel Gaied

Frej Bergstrand

Maurizio Waldo

Jack Lall

Erika Freedman

Georgia Olive

Amy Dang

Avenues

Alex Gregory

No.8

Parlophone

Vasso Vu

Mouthpiece

Ashnikko 'Cheerleader' by Joanna Nordahl

Ashnikko-'Cheerleader'-by-Joanna-Nordahl

Otis Dominique reunites with RAYE, and a worthy successor to the smash-hit tour de force of Escapism - as the singer battles back from seriously toxic masculinity, with the help of US rapper Coi Leray - on a speeding double-decker bus.Since dismantling realism to considerable effect in their last collaboration, the video for Flip A Switch begins in shocking and breathtaking fashion: RAYE's murder at the hands of a brutal gunman, in reverse. She comes back to life, as the bullet flies back from her chest back into the assailant's gun.Then RAYE is venting her frustrations, her trials and tribulations, with a gang of best girlfriends on a London double-decker - with Coi Leray as its driver - which is hurtling through the city in the manner of the (triple-decker) Knight Bus from Harry Potter 3.&nbsp;And it ultimately transpires that RAYE is on her way to an important engagement, neatly mirroring the video's shocking opening.&nbsp;[imgtoken data:1][imgtoken data:2] "Working with RAYE is always such a dope, freeing experience knowing we can push boundaries together and bring the craziest ideas to life," says Otis Dominique. "A mad amount of hard work went into this one by the whole team and I almost became obsessed with getting all the details just right."The film goes in so many directions and has many different layers, so I wanted to make sure the storyline was being interwoven and building the entire time, even in subtle ways. One of the biggest challenges with a project like this is bringing all the jigsaw pieces together to make a bigger picture and I think we did a really solid job with that."I feel like me, RAYE and Mikey (CD) have a sick formula as creatives/homies and I'm looking forward to what we can make in the future. The bar has definitely been set with these last two films!"

Vitaliy Havrylyuk

Lauren Groves

El-shaddi Nyagodzi

Kirsty Stewart

Otis Dominique

Andre Wooz

Liz Adeleye

Kode

Josh Mclaren

Ian Murray

Nathan Killham

Jordan Rowley

Steven Eniraiyetan

Grant Sandy Phillips

Kai Newton

Eyaz Chishty

Yared Stephenson

Joe Munro

Paleta

Alex Price

Jana Pirosko

Lachlan Wignall

Nikko Anthony

Yelena Konnova

Yong-Chin Breslin

Lan Nguyen

Kaz Ove

Stef Colosi

Ed Chambers

Johan Barrios

Bruno Dias

Eugene Shypunov

Oscar Stewart

RAYE ft Coi Leray 'Flip A Switch' by Otis Dominique

Raye-'Flip-A-Switch-Ft.-Coi-Leray'-by-Otis-Dominique

Otis Dominique directs a captivating promo for ENNY, all about the difficulties finding Mr Right.&nbsp;Taking us into her day-to-day through a series of stunning vignettes, the video for No More Naija Men matches the conversations in the track, about finding the right person to date, and what a healthy relationship looks like from both the inside and outside.&nbsp;"This song is a processing of things observed and felt - conversations on interracial and intercultural&nbsp;love," explains ENNY. And this concept is explored through quick-fire conceptual setups, absorbing performance and a witty dialogue-only section that succinctly sums up the problem.&nbsp;This sees ENNY and Otis Dominique collaborating again after the excellent Peng Black Girls video, putting&nbsp;a lighthearted, romcom-influenced spin on the important matter of Love, and it's very nicely done. But also a great introduction to those who haven't yet heard of the talented ENNY.&nbsp;&nbsp;

United Kingdom

Yan Murawski

Courtney Bennett

Luke Philippou

Akay Delano

Sebastien Joly

Dan Deighton

Ollie Cipres

Jaclyn Popplardo

Cassandra Abolaji

Nancé Katende

Phoebe May

Stef Kolosi

ENNY 'No More Naija Men' by Otis Dominique 

Enny-'No-More-Naija-Men'-by-Otis-Dominique-

Jordan Hemingway directs another visceral promo for Yves Tumor - part surreal fever dream, part&nbsp;Gulliver's Travels&nbsp;homage.&nbsp;The video for Echolalia features the artist being nailed into the ground by a host of miniature characters (all played by Tumor too). One of whom eventually punctures a nail right through his heart.&nbsp;With the same heavily-textured, provocative aesthetic as Tumor and Hemingway's previous collaborations - including for <a href="https://www.promonews.tv/videos/2022/11/09/yves-tumor-god-circle-jordan-hemingway/79154" target="_blank">God Is A Circle</a> -&nbsp;the video is another peek into the world the artist and director have co-created, marked by an unsettling, otherworldly vibe and&nbsp;a uniquely gothic style of nostalgia.[imgtoken data:1]&nbsp;[imgtoken data:2][imgtoken data:3]

United States

Studio Augmenta

Meshach Henry

Carmen Young

Thea Balich

Peri Rosenzweig

Nick Royal

Jordan Hemingway

Tom O’Driscoll

Ground Work

Purple Martin

Henoch Moore

Peter Bishop

Jeremy Valender

Aaron Z. Willson

Anna Butler

Jack Meredith

Mark Gee

Ryo Narushima

Anete Salinieka

Louis Bork

John Lowe

Warp Records

Electronic

Experimental

Yves Tumor 'Echolalia' by Jordan Hemingway

Yves-Tumor-'Echolalia'-by-Jordan-Hemingway

Edem Wornoo directs a dreamlike depiction of a house party for Zakhar's Lights Out.&nbsp;Comprising of long tracking shots and sunkissed portraits of the artist and his friends, the video boasts stunning cinematography and lighting in particular, with refractive reflections painted across the walls and a beautiful sunset glow.&nbsp;It's a simple concept executed to perfection, and a brilliant showcase of the artist.&nbsp;

Sarah Jackson @ Talent Talks

Holly McDonald

Edem Wornoo

Melissa Giles

Helio Riberio

Kai Blamey Nguyen

Iman Loudii

Ayokunle Delano

Orlando Morris

Guillem Zamora

Anthony Hensman 

Nardia Perkins

Steve Shaw

Nigel Tadyanehondo

5k Records

Zakhar 'Lights Out' by Edem Wornoo

Zakhar-'Lights-Out'-by-Edem-Wornoo

A disused tube station provides the appropriately atmospheric&nbsp;backdrop for David M Helman's gripping video for Holly Humberstone's London Is Lonely.&nbsp;Sat on a perpetually rotating platform, Humberstone delivers a mesmerizing&nbsp;performance in a single continuous take.&nbsp;As she reminisces about a lost lover, and the loneliness of the big city without them, she completely transfixes the viewer with the emotion and intimacy of her delivery and relationship with the camera.&nbsp;The dramatic lighting transitions and hazy post effects add a haunting, introspective mood, which just does enough to augment the stripped-back concept, ensuring the focus never wavers from the remarkable&nbsp;performance that Helman has drawn from Humberstone in this video.&nbsp;[imgtoken data:1][imgtoken data:2]

David M Helman

Ersan Beskardes

Steve Cameron

Patrick Golan

Matt Fleming

Zoe Gunn

Elle Lotherington

Alex Hudson

Anthony Mchugh

Christian J Orr

Sam Storey

Emma Regan

Charlie Reddie

Homespun

Jonny Thorpe

Glassworks

Jan Bezouska

Singer-songwriter

Holly Humberstone 'London Is Lonely' by David M Helman

Holly Humberstone - London Is Lonely (Official Video)

Edem Wornoo directs a reflective promo for Tik-Tok sensation Zakhar.&nbsp;The video touches upon the artist's self-belief and his mission to prove doubters wrong, and was filmed on the&nbsp;Islington block in which he lives.&nbsp;The cinematic visuals make excellent use of light and silhouette, and understated VFX that renders Zakhar's pals as invisible, Wornoo teases elements of a narrative,&nbsp;whilst keeping the focus on Zakhar's introspective but compelling performance.&nbsp;Boasting a confident and assured energy, something tells us 2022 will be a big year for the newcomer - and indeed the creative team behind the dynamic video.&nbsp;

Amara Rossell

Joshua Loftin

Nathalie Pitters

Catharina Scarpellini

Ashton Born

Esteban Giempelewicz

Anthony Hensman

Holly M Macdonald

Andi Chu

Black Kite Studios

Zakhar 'Never Hiding' by Edem Wornoo

Zakhar-'Never-Hiding'-by-Edem-Wornoo

Raja Virdi directs a fun festive promo to herald the return of George Ezra.Shot inside stunning central London venue 8 Northumberland Avenue, we see&nbsp;George perform in&nbsp;front of an ecstatic crowd, as snow starts to fall and creates a winter wonderland. From ballroom dancing to slick contemporary moves, the video celebrates the magic of the dancefloor whilst paying homage to traditional festive promos that have preceded it.&nbsp;It's a great addition to the Christmas Pop&nbsp;videography, and a welcome comeback to one of the UK's most distinctive voices.

Raja Virdi

Joseph J Goldman

Noir

Javier Alejandro

Greg Smith

Rachel Bashford

Chris Malin

Pieter Snyman

Josh Tue

Chris Cole

Hélio Ribeiro

Anna Papa

Olivia Simpson

Jamie Hodgson

Work Editorial

Connor Coolbear

Electric Theatre Collective

Oliver Whitworth

Michael Lewin

Columbia

Beau Pritchard James

Roxy Attard

George Ezra 'Come On Home For Christmas' by Raja Virdi

George Ezra - Come On Home For Christmas (Amazon Original - Official Video)

Raja Virdi's latest video for&nbsp;regular collaborator Holly Humberstone takes her on a truck driven by her best friend - and subject of the song.Trawling up and down a moving arctic lorry, Humberstone gives&nbsp;an exhilarating performance, whilst best friend Scarlett drives it down an airport runway.“I really love the video for this track, the song is about my bestie Scarlett so she had to be in the video - especially after being named an ‘emotional grim reaper’" Humberstone explains.&nbsp;"The two of us break into an airport hanger, steal and spray paint an arctic truck, then I perform on the back of it as Scar drives it down the runway. It was honestly the most fun and so jokes. I was clinging on as I was being thrown about. If you look closely the guitar I throw off the truck is the same one from my very first video for Deep End and the banners were at my London shows at O’Meara!!"I really hope it feels as empowering to watch as it did to be on the back of it performing!! Loved how ironic the ‘bad British weather’ line is when we got the nicest sunset going for the video.”Breathtaking and liberating in equal measure, Raja and Holly have knocked it out the park once again.&nbsp;[imgtoken data:1]

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