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That Sp Studios

Shojon is depicted as a modern-day Cupid figure in London, adding feelgood vibes to several out-of-sync relationships, in the Craig Heathcote-directed video for Theorem.Focussing on Shojon's beneficial impact on a number of relationships he witnesses around the city, the video addresses the various types of relationship in modern life, touching upon family, feminism and LGBTQ issues.&nbsp;In successive vignettes, Shojon spreads love with an augmented reality style VFX, dispelling storm clouds gathering above heads. Accompanied by his winning performance of Theorem, the&nbsp;song and visual offer the audience uplifting feelgood vibes, with a hint of nostalgia promoting soothing and healing energies.

Craig Heathcote

Rob Ulitski

Feud Creative

Imogen Odgen

Ross Anderson

Ari Rissotti

Kasia Postaremczak

Sasha Moon

John Shownmi

James Sims

Shojon 'Theorem' by Craig Heathcote

Shojon-'Theorem'-by-Craig-Heathcote

UK Music Video Awards 2023 - leaderboard

That Sp Studios

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2021 (1)

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