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Margerie Argentin

Welcome to the world where only futuristic humanoid robots exist, and everyone worships the greatest humanoid robot racing driver:&nbsp;Crashtag.It's the latest blockbuster for Pink Noise directed by Kim Chapiron, and here co-directed by Paris VFX-studio CG supervisor Jehan Bouazza, based at top Paris VFX house Mathematic.Bouazza led Mathematic’s team of skilled artisans and animators throughout the nine-month production, encountering challenges in developing a modern and first of its kind music video world, solidifying a unique character design for Crashtag, and managing a high volume of assets required to create the racetrack arena.[imgtoken data:1]Lead Character Artist Camille Gurruchaga oversaw the creation of Crashtag, crafting the character’s background story and psychological profile to inform design decisions, while concept artists simultaneously developed the look of the environments, including the racetrack and larger arena. Once 'lookdev' was finalized, the team set out to produce the five-minute animated sequence, using Zbrush for modeling, Maya for animation, Substance Painter for textures, Nuke and Flame for compositing, Resolve for color grading, and Arnold for the final render. To bring the anthropomorphic Crashtag character to life, Mathematic motion captured a performance by Ladj Ly, the acclaimed French director of the 2019 film Les Misérables.&nbsp;Ly’s performance imprinted humanlike qualities – including a distinct personality and emotional warmth, when it comes to the crunch. And there is a crunch.[imgtoken data:2]

France

Kim Chapiron

Jehan Bouazza

Mathematic

Phantasm

Quiet

Viral

Guillaume Marien 

Jérémy Dumètre

Benjamin Weil

Emiliano Serantoni

Dance

Electronic

Pink Noise 'Sky Cry' by Kim Chapiron & Jehan Bouazza

Pink Noise - Sky Cry (ft. Zack Slime Fr) (Official Music Video)

Lush life is giving Zara Larsson a rush. So will this thoroughly uplifting video for the alternate&nbsp;version of the Grammy-nominated song, directed by&nbsp;Mary Clerté. Dropping Zara into a studio set-up of bright pastel shades with a girl squad of dancers,&nbsp;it&#39;s an expertly crafted pop confection, with a charismatic performance by the singer, and a brilliantly kinetic edit.&nbsp;Shot in London and edited in France, the spark for the ensuing burst of energy is the appearance of&nbsp;a&nbsp;sexy young man. But this is all about Zara&nbsp;- and her&nbsp;irresistable pop anthem.&nbsp;&nbsp;

United States

Mary Clerté

Chanse Fyffe

Partizan Darkroom

Claire Stubbs

Lana Salfiti

Daniel Castro

Axel Cosnefroy

Stephen Carnacchia

Harry Wheeler

Dave Tyler

Zach Apo Tang

Kiera Liberati

Sian Duke, Jilian Halouska

Celia

Roxane Faure Huet

Royal Post

Chloe Ferns, Lisa Li Gilby, Megan Westpfel, Rithiely Pereira, Joris, Cameron Davis, Eyal

Sam Lecca

Epic Records

Stan Bertin

Haley Moffett

Nathan Clarke

Zara Larsson 'Lush Life' by Mary Clerté

Zara-Larsson-'Lush-Life'-by-Mary-Clerte

It&#39;s one of the most delicious ideas for a super-band ever, and FFS&nbsp;- the collaborative project&nbsp;between Franz Ferdinand &amp; Sparks - have recruited a supergroup of their own&nbsp;to create the first video. And Paris-based&nbsp;AB/CD/CD have made a characteristic FX-fired delight, with&nbsp;a series of loops that capture every member of group - all four Franzers, and the two Mael brothers - caught at various stages of delusion, as they attempt&nbsp;to seduce a beautiful girl.&nbsp;Its also closely aligned to the music, repeating itself in regular time, the chairs and characters change position every time the camera makes a circuit. The video&#39;s impact is in it&#39;s duplication; the video spins, the narrative unfolds, and&nbsp;ends in crescendo...

Margerie Argentin

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