Production Manager

Lily Ashton

Colin Solal Cardo follows his <a href="https://www.promonews.tv/videos/2022/11/21/kimbra-replay-colin-solal-cardo/79358">hypnotic promo for Kimbra</a> with something much more down to Earth, in this breezy, uplifting&nbsp;piece&nbsp;for&nbsp;Noel Gallagher's High Flying Birds.&nbsp;The video for Easy Now features Milly Alcock (of&nbsp;House Of Dragons fame), and sees her character move from despair to euphoria, as she tears up the streets of London.Watched over by Gallagher himself - who chills on the sidelines, in a brief yet very welcome cameo - the video is anchored by a wonderful performance from Alcock, as she jumps on cars, disrupts groups of pigeons and eventually does a victorious run down the middle of the road, full of glee.&nbsp;A poignant concept which cements the fact that music has the ability to transcend, elevate and pull you out of yourself on the darkest of days.[imgtoken data:1][imgtoken data:2]

United Kingdom

Ellie Kowslowski

Maeva Berthelot

Ellie Walker

Colin Solal Cardo

Alessia Lendrum

FRIEND

Emily Tedrake

Greg Probert

Jeremy Valender

Danny Herman

Rose Lucas

Rick Woollard

Jess Saunders

Mark Gee

Amelia Tavenner

Amy Brandon

Lucy Berry

Final Cut

Kaytlin Battisheli

Ethos Studio

Wash

Jon Evans

Milly Alcock

Ignition Records

Rock

Noel Gallagher's High Flying Birds 'Easy Now' by Colin Solal Cardo

Noel-Gallagher's-High-Flying-Birds-'Easy-Now'-by-Colin-Solal-Cardo

Griff dances with her shadow in AB/CD/CD's dynamic promo for One Night.&nbsp;Opening on a bustling London street, the artist notices her shadow acting out of character, untethered to natural rules, and moving to its own beat.[imgtoken data:1]Launching into a flurry of choreographed dance - and plenty of visual effects trickery - we follow Griff out of the streets of the city and inside, into studio setups, where the shadow is brought to life as a real character.&nbsp;Tapping into classic musical film territory - it's a modern updating of&nbsp;the 'me and my shadow' concept that has been delighting audiences since the early days of cinema -&nbsp;the video feels like a step up in scale for the artist, who won the&nbsp;Brit Award for Rising Star back in May. &nbsp;

AB-CD-CD

Eleri Evans

Forever

Sasha Nixon

Caroline Clayton

Warner Music

Natalie Wetherell

Ty Hack

Joel Honeywell

Karl Hui

Griff 'One Night' by AB/CD/CD

Griff-'One-Night'-by-Ab-cd-cd

SOB&nbsp;charts a tale of love and loss with Griff as our engaging guide, in their promo for Black Hole.&nbsp;Opening in a fashion design workroom, Griff is shown creating a garment when she slips up with the sewing machine - and opens up a rabbit hole connecting&nbsp;a maze of dreamlike vignettes.&nbsp;Boasting their impeccable eye for art direction and composition - first evident in their collection of videos for Collard - the director duo make their mark with this haunting&nbsp;yet endlessly engaging promo."The song speaks about the feeling that a part of you is missing, and we wanted to create a video using different media to push this idea," explain SOB."We used a scanner to show a fragmented divide between reality and inner self and contrasted the indoors with a vast nightscape to emphasise loneliness."&nbsp;

Poppy Ashton

Pulse Films

Rik Green

Elle Lotherington

Edgar Dubrovoskiy

Ali Baines

Thomas Nicholson

Chris Rogers

Kristof Szentgyorgyvary

Dominik Palgan

Louis Simonon

Kamran Rajput

Nami Galvan (assist)

Charles Stanley

Michelle Dacillo

Ben Cowan

The Quarry

Jason Moffat

Justin Du Pre

Ross McDowell

Hands London

Lottie Llewellyn

Dom Mckiernan

Griff 'Black Hole' by SOB

Griff-'Black-Hole'-by-Sob

Aella Jordan-Edge puts new indie-pop combo The Snuts through their paces in the video for Elephants, culminating in a suitably mammoth challenge.In this TV gameshow-cum-videogame scenario, the bandmembers progress through the rounds, from group dance routines to solo moves, and then the big one: the bucking elephant.No, that's not a misprint. The production's piece de resistance is the elephanine&nbsp;makeover of a mechanical bull. Created by production designer Lucy Cooper to be a delightful patchwork-made creature it indeed has true elephant-like qualities: very loveable, but no man can match its power.As Jordan-Edge and producer Lily Ashton explain below, this was achieved under the strict guidelines for post-lockdown shooting, which created its own set of previously unknown challenges. They have done a great job in the circumstances.&nbsp;&nbsp;[imgtoken data:1]AELLA JORDAN-EDGE:"Let’s be honest, the almost comically cheery nature of this project was just what we all needed after months of hibernation,&nbsp; confusion and anxiety. The Snuts were absolutely lovely to work with, one of the most hard-working and dedicated bands I’ve had the pleasure to make a music video for. Never having danced before they put their all into the dance routine created by amazing duo KZ Creatives (Nat and Kane). I was super impressed!"One of the funniest ways lockdown restrictions affected the shoot was watching the band rehearse the choreography via zoom. Nat and Kane were having to teach them this intricate dance routine while they jiggled, pointed and side stepped in their kitchens and living rooms."So my first shoot in a post-Covid world, wasn’t without the additional stresses and strains of factoring in all the extra health and safety: social distancing;&nbsp;Tier 1 and Tier 2 PPE;&nbsp;a one way system to move around in the studio;&nbsp;all food in self contained boxes, staggered meal times...&nbsp; The whole studio smelled of hand sanitiser and the presence of a Covid officer who took everyone’s temperature every few hours and swapped out our masks for new ones meant we couldn’t forget that it wasn’t “all back to normal”. However I was surprised how quickly we all adapted. Soon it just felt like another factor among many we already had to contend with. It’s amazing how over emphasising with your eyebrows over the top of a mask, or ducking out of the way when someone comes too near becomes normal. We all just get on with it. The show must go on![imgtoken data:2]<blockquote>I don’t think I fully knew if the elephant was going to absolutely 100% work&nbsp;until I saw the first crash zoom.</blockquote>"Overall it felt like we’d done our absolute best to keep everyone as safe and healthy as possible during the shoot and I’m super-grateful to Charlie (1st AD) and Lily (producer) for implementing it all with such grace and charm."Ah yes, now we come to the elephant. The idea of a mechanical bull re-upholstered as an elephant was originally conceived by lead singer Jack. I ran with the idea and turned it into a Sesame Street-cum-Muppets-cum-Elmer the Patchwork Elephant creature. Then production designer Lucy Cooper designed and hand-built the most beautiful beast, and what we liked to refer to as the “Elephantasy”. I don’t think I fully knew if the elephant was going to absolutely 100% work until I saw the first crash zoom Nathalie (DP) did with all the lights and set behind it… and I was like YES. IT F**KING WORKS! It was a crazy idea and it not only worked, it totally stole the show."Later, in between takes when bassist Callum was doing some BTS videos he referred to it as Patricia, so that’s what it’s now called! The boys took her home with them so I’m hoping we will see more of Patricia in the future! Fingers crossed her journey isn’t over and she’ll have a long life ahead of her to entertain, buck and spin her googly eyes to her hairy hearts content."[imgtoken data:3]LILY ASHTON:"Our goal was to make sure we didn’t compromise on creative or safety; but instead work in a smart way to ensure that the elephantasy could come to life within the new normal of post-pandemic filming. Aella’s treatment provided a great starting point; creating a wonderfully bonkers ‘world’ without relying on complicated sets or locations, and focusing on the performance and personality of the band, instead of using additional talent."We were very lucky to work closely with Maryland Studios to create a safe working environment for all crew using the APA Covid-19 Guidelines as a basis for our plans, as well as responding to the specific needs of the space. These plans included one-way-systems to prevent pinch points, temperature checks on arrival &amp; a great deal of anti-bac! We also worked to reduced crew numbers, which allowed us to socially distance within the space.[imgtoken data:4]<blockquote>Plans included one-way-systems to prevent pinch points,&nbsp;temperature checks on arrival &amp; a great deal of anti-bac!</blockquote>"Every department had to adapt to these reduced numbers and new practices; from our DP, Nathalie Pitters, using in-camera effects instead of practical special effects, to our choreography team, KZ Creative, conducting remote zoom rehearsals. We were lucky to work with a super smart team who threw themselves into all of the challenges and found clever solutions which allowed us to work safely without compromising the creative."In some ways it feels like a lot has changed, but in the end the success of the shoot lay, as ever, in a clear creative goal, good communication between different departments &amp; a pinch of common sense!"&nbsp;

Aella Jordan-Edge

Tonic

Alan Traquair

Charlie Killick

Nathalie Pitters

Jerry Prandon

Sasha Imani

Hélio Ribeiro

Lucy Cooper

Bo Dube

Robyn Rowan

Carrie Sutton

Liv West

Parlophone

Nat Zangi

Kane Klendjian

Maryland Studios

Meg Thorne

Cut+Run

Megan Lee

The Mill

Indie

The Snuts 'Elephants' by Aella Jordan-Edge

The-Snuts-'Elephants'-by-Aella-Jordan-edge

Shaybo can't control her anger in this&nbsp;fiery performance video from&nbsp;KC Locke.&nbsp;Pulling up to a derelict warehouse in the middle of the night, Shaybo is armed with a metal baseball bat,&nbsp;ready to fight. A group of guys in&nbsp;LED face masks stand-by as she enters, before dropping into a relentless rap about undeserving men and rumours that spread like cancer.&nbsp;Frenetic and explosive, this video showcases Shaybo as a multifacted performer who gets the job done, and does so in style. Anchored by several set pieces- including an intense scene&nbsp;with a flamethrower- this is a perfect match of concept and director, with KC Locke thriving in the dark and grungy environment.&nbsp;DP&nbsp;Stefan Yap contrasts the rapid pace with steady camera movements, allowing the on-screen action to breathe and dominate the screen.&nbsp;&nbsp;

Lily Ashton

Production Manager

Videos featuring Lily Ashton

2023 (1)

2021 (2)

2020 (2)

Popular content

Is this your profile?

Feedback

Latest Videos