Ingenuity Studios

Robert Rodriguez places Lady Gaga and Ariana Grande in parallel worlds at odds, but also in sync with each other, for Rain On Me.Rodriguez, the movie director best known for works including From Dusk Till Dawn and Machete, brings a hint of his latest film - Alita: Battle Angel - to this music video within a dystopian city landscape. Filming in Los Angeles just before lockdown, Rodriguez reunited with Gaga, who starred in his sequels Machete Kills and Sin City: A Dame to Kill For.Lady Gaga’s character begins lying injured, in a dark underworld. Her cyberpunk appearance is the least striking detail here, as knives begin falling from the sky. In a world that oozes Blade Runner-influenced production design, Lady Gaga’s classic choreography is central to the visuals while the rain pours down.As the beat drops, we spin into Ariana Grande’s juxtaposing world of soft, pale tones, plus an aesthetic that is immediately recognisable - high ponytail, and butterfly wings included.The futuristic elements are maintained, bridging the two worlds together, as the video cuts between the two scenes. Then finally, the worlds collide and they become versions of each other. The violent beginning stands in stark contrast to the gentle lavender mist and effervescent, upbeat ending that reflects the positive tone of the lyrics.The Rain On Me&nbsp;video combines the aesthetic of both artists, giving a hint of Ariana Grande’s ‘no tears left to cry’ and the ‘thank u, next’ hot pink tones, with Lady Gaga’s cyberpunk Chromatica album.&nbsp;&nbsp;&nbsp;&nbsp;

Robert Rodriguez

Marta del Rio

Richard Jackson

Valerio Tarricone

Jenn Mickelson

Missy Galandia

Hound

Nicola Formichetti

Interscope Records

Missy Galanida

Isaac Rice

Michael Merriman

Lady Gaga ft Ariana Grande ‘Rain On Me’ by Robert Rodriguez

Lady Gaga, Ariana Grande - Rain On Me (Official Music Video)

Disco goes futuristic in Daniel Russell's brilliant video for The Other Side.&nbsp;After having a smash hit with <a href="https://www.promonews.tv/videos/2016/05/17/justin-timberlake-cant-stop-feeling-mark-romanek/41397">Can't Stop The Feeling</a>&nbsp;-&nbsp;which was produced for the film Trolls back in 2016 -&nbsp;Timberlake returns with a track for the sequel, joined by the multitalented SZA.&nbsp;Echoing the dripping excess of 90s music promos, the heavy use of&nbsp;fisheye lens and sprawling futuristic backdrops pays homage to the work of Hype Williams, whilst breaking out with a contemporary vibe of its own.DoP&nbsp;Chris Probst experiments with frame rates to create a glitchy yet intriguing performance in the middle of the video, which complements the frenetic and fun attitude throughout.&nbsp;David Courtemarche's art direction is superb, focusing almost exclusively on silver as a colour palette, and infusing each&nbsp;scene with futuristic textures and minimal clutter.Timberlake and SZA hit it out of the park with their performances, confident and in their element as they dance, jump and drop to the addictive beat.&nbsp;

United States

Daniel Russell

Fuliane Petikyan

freenjoy

Nathan Scherrer

Chris Probst

David Courtemarche

June Ambrose

Deji LaRay

Bryan Smaller

Company 3

Jamie Rabineau

Justin Timberlake ft. SZA 'The Other Side' by Daniel Russell

Justin-Timberlake,-Sza-'The-Other-Side-'-by-Daniel-Russell

Camila Cabello fights her way out of the studio system in Dave Meyers' rollicking comic history of Hollywood's Golden Age for My Oh My.Opening on the set of a 30s-style gangster film, Cabello plays the damsel in distress one times too many, and flips out when the director calls cut before she gets a chance to show her violent side. Begging with a bunch of suits back at the studio, she takes her career into her own hands when they deny her a role as an action movie heroine.&nbsp;The black and white visual is soaked in the glamour and nostalgia of old Hollywood, paying homage to the time period through everything from high contrast lighting to the Art Deco-inspired set dressing. And the introduction of Dababy keeps the story powering forward, offering Camila a way out of her predicament.DoP Scott Cunningham utilises whip pans and rapid camera movement to keep up the pace and intensity, and the art direction takes us through the decades, building to an explosive climax - in Cinemascope and Technicolor -&nbsp;when Cabello finally gets her way, echoing&nbsp;Kill Bill&nbsp;and other badass female action films&nbsp;we take for granted in contemporary cinema.&nbsp;With plenty of his offbeat humour on-screen, Meyers also appears in a rare cameo as a scriptwriter, rounding off a brilliant cast of no-nonsense, greedy business-types. Cabello is brilliant as always, diving headfirst into the multifaceted role and making the whole thing believable. Magical work from an ambitious creative team.&nbsp;

Dave Meyers

Scott Cunningham

François Audouy

Alyssa Oh

Rock Paper Scissors

Stefan Sonnenberg

Camila Cabello ft. Dababy 'My Oh My' by Dave Meyers

Camila-Cabello-Ft.-Dababy-'My-Oh-My-'-by-Dave-Meyers

Multi-Grammy winner&nbsp;Billie Eilish, now directing her own videos&nbsp;as confidently as she makes hit records, takes her brother Finneas for a drive that takes them through the city to the beach - and then into the depths of the ocean.They seem cool about it, and we can take this as edgy&nbsp;proof of the closeness of their relationship.

Billie Eilish

Simon Thirlaway

John Paul Horstmann

Interscope

Billie Eilish 'Everything I Wanted' by Billie Eilish

Billie Eilish - everything i wanted

Travis Scott, he of the diamond teeth, takes a surreal trip through a dark, chaotic world in his latest collaboration with Dave Meyers.It's a classic execution by Meyers of the ideas presented by Scott for Highest In The Room.&nbsp;Figments of Travis's&nbsp;imagination flit in and out, whether he has his head in the clouds, is taken hostage and tortured, is at a strip club or is precariously walking a steel beam on an unfinished skyscraper.

Fresh Carreras

Mike Alberts

Pergrin Jung

Keith Bronsdon

Will Urie

Freya Bardell

Stefan Sonnenfeld

Cactus Jack

Randy Donaldson

Hip Hop

Travis Scott 'Highest In The Room' by Dave Meyers, Travis Scott

Travis Scott - HIGHEST IN THE ROOM

Music video&#39;s blockbuster surrealist Joseph Kahn delivers a mind-bender for Imagine Dragons.Shot in Dubai and featuring a trio of street dancing aliens, the incredible black and white clip throws more VFX at you per second than your brain can possibly process. Infinitely replicating cars, band members and sheep(?) populate the world of this video, with fireworks adding injections of colour&nbsp;sporadically.Visually it&#39;s what we&#39;ve come to expect of Kahn over the years, and then some. As if somewhere in space the ship from Michael and Janet&#39;s Scream&nbsp;video crashed into the ship at the end of&nbsp;The Fifth Element&nbsp;and the survivors came to Earth to dance.

Ingenuity Studios

VFX

6 videos featuring Ingenuity Studios

2020 (4)

2019 (1)

2017 (1)

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