Colour grade company

Electric Theatre Company

Ben Brook reunites with No Rome following the video for Brother with another ambitious visual for Elevator Music (OMG) where, appropriately, the camera keeps going upwards.Brook's video is underpinned by a perpetually rising shot which takes us through derelict floors, each subtly tying&nbsp;into Rome’s self-reflection and linking back to themes&nbsp;established in previous video. Then it breaks out into a to-camera performance enhanced with collage-like FX work for the final 'OMG' section.Blended with analogue textures, uncanny&nbsp;NeRF setups and graphic AI experimentation, the video leans into a dystopian, near-future aesthetic, which perfectly suits the concept.&nbsp;"It was inspired by the old Film4 ident which repeated scenes across a similar movement," Brook explains. "It’s always great watching everything come together on the day. It was quite a small space to work within."[Production designers] Set Sisters had such a task re-dressing for all the scenes, and Sonny tweaking and re-lighting to vary across new takes meant there was a lot of moving parts. But we managed to get just enough coverage after dropping a couple more ambitious/time-consuming takes, and we definitely achieved the desired look."

United Kingdom

Amy Rasmussen

Ollie Whitworth

Carmen Young

Ben Brook

Naomi Berrio-allen

Family Creative

Loies Kim

Ed Blow

Sonny Horwell

Andi Hampton

Samantha Farrance

Poppy Davies

Alex Hudson

Alex Rawson

Darcie Ellson

Set Sisters

Blessing Kambanga

Andre De Nervaux

Connor Coolbear

Dirty Hit

No Rome 'Elevator Music (OMG)' by Ben Brook

No-Rome-'Elevator-Music-(omg)'-by-Ben-Brook

Dylan Friese-Greene directs a captivating multi-format promo for Chartreuse.The video for All Seeing All The Time interweaves gritty exterior portraits with stark document scans, which relate to eye diagrams&nbsp;and highlighted words from the lyrics.&nbsp;Blended together with&nbsp;eye-test performance setups, it's the perfect example of an abstract concept elevated to its full potential, and is hugely watchable.&nbsp;The relatively everyday visuals are cut together in&nbsp;an offbeat, eerie way, which matches the enigmatic soundscapes in the track, and creates a haunting vibe throughout.&nbsp;

Dylan Friese-Greene

Jed Darlington-Roberts

Andi Chu

Intergalactic Studios

Cinelab Film and Digital

dark pop

Chartreuse 'All Seeing All The Time' by Dylan Friese-Greene

Chartreuse-'All-Seeing-All-The-Time'-by-Dylan-Friese-greene

Maisie Peters laments the toxic cycle of bad relationships,&nbsp;in&nbsp;Avesta Keshtmand's absorbing promo for Run.&nbsp;The video for Run sees the artist sprinting through an endless woodland landscape with several other characters, all trying to outrun their frightful past relationships.&nbsp;The video is simple in concept but executed perfectly, and the themes of the track are perfectly visualised in both the visuals and Peters'&nbsp;intimate performance.[imgtoken data:1]"It was a pleasure to be able to channel Maisie’s message of no more clowning around in love again," says Keshtmand.&nbsp;"I wanted to shoot in the woods and show the immensity of green space rather than distract from it with classic motifs of horror in haze and blue lights."Working with Maisie and Dan [Curwin] at Atlantic always makes me feel good. They’re receptive to challenging traditional approaches and support me in trying to push what a video can be and do for an audience."

Autumn Jensen Casting

Crumb Agency

Dave Frost

Pia Ebrill

Alex Carswell

Kate Bishop

Luci Ellis

Avesta Keshtmand

Ynez Myers

OB Management

Agile Films

Dan Curwin

Riaz Ahmed

Juanjo L. Salazar

Precious Mahaga

Rose Esme Lucas

Michael Vega

Bernat Bonaventura

Agnieszka Kocinska

Elizabeth Rita

Eliza Clarke

Steve Shaw

Trim Editing

Megan Lee

Atlantic Records

Maisie Peters 'Run' by Avesta Keshtmand

Maisie-Peters-'Run'-by-Avesta-Keshtmand

Hora Bolz directs an impressive music film for El Perro, consisting of visuals for the tracks&nbsp;Call Me When You're Home and Let Me Think That Again.Filmed in southern Spain, the concept is a surrealist twist to the classic Sword Of Damocles story: a couple of outlaws&nbsp;whose life is controlled by destiny and anxiety&nbsp;have to make a decision, to help&nbsp;them understand the true definition of their relationship."The idea for this came hand-in-hand with the location," explains Bolz.&nbsp;"It was really important for me to create a world that felt realistic enough so the surreal elements in it felt authentic. Like when you wake up from a dream, and you need to take a moment to understand what’s going on."For me, the best part when watching a movie - or any art piece -&nbsp;is the interpretation. That’s why I wanted this music video to be like a riddle. It had to be fun for you to decipher, and for me to see what you’ve found."DoP&nbsp;Benjamin Cotgrove adds that the video was shot in extremely testing conditions. "We ended up shooting at the height of summer during 40 degree celsius heat - at times the sun was pretty unbearable," he says. "I knew shooting on 16mm the stock wouldn’t miss a beat and even with our schedule forcing us to shoot when the sun was high noon, film helped to balance the crude, raw sun on the face of our cast."We had an incredible local crew who were not unfamiliar with these conditions and knew exactly how to support us through this: keep a cooler bag ready for the film."

Pilar Muro

Hora Bolz

Olivia Jessop

Carolina Faruolo

Papaya Films

Pivot Garcia

Ben Cotgrove

Wojtek Skiba

Cecilia Lozano Sedeño

Alejandro Martinez Romero

Hugo Lopez Alonso

Antonio Gonzalez Albalate

Marina Caraza Ventura

Carolina Comas Garcia

Paula San Torcuato

Edward Heredia

Jakob Thorhallson

Paula Sancho

Gringo Mclennon

El Perro 'Call Me When You're Home' & 'Let Me Think That Again' by Hora Bolz

El-Perro-'Call-Me-When-You're-Home-&-Let-Me-Think-That-Again'-by-Hora-Bolz

Giles Edward-N directs a fantastical period piece for Corella, recreating&nbsp;famous work from photographers&nbsp;Enzo Sellerio, Michael Ochs and Diane&nbsp;Arbus in the video for Flood.Highlighting the fashion and punk aesthetic from the 1940s through to the '70s, each&nbsp;vignette crescendos into life as the flood of the chorus unfolds.DoP&nbsp;Jed Darlington-Roberts cleverly recreates photographic lighting setups and composition to lean into this concept, and the use of an ornate frame to envelope the subject across the vignettes adds an extra textural dimension.&nbsp;

Matt Rice

Electric Theatre Collective

Nikki Portner

Giles Edward-N

Friends Electric

Jorge Higgins

Luke Chambers

Sophie Ruth Donaldson

Chess Thornton

Matt Gabzdyl

Final Cut Editorial

Sydney Levy

Brad Cocksedge

Sophoulla

Corella 'Flood' by Giles Edward-N

Corella-'Corella---Flood'-by-Giles-Edward-n

Troy Roscoe teams up with KSI for another ambitious collaboration, with the video for Summer Is Over.&nbsp;The slick visual sees KSI at an end-of-summer barbecue, moving around the scene and performing as the other guests celebrate in slow motion.&nbsp;VFX-heavy yet completely seamless - even with scattered showers, grey skies and&nbsp;various liquids and textures to contend with&nbsp;- it's a brilliant concept executed to perfection.&nbsp;"Hands down one of the hardest shoots I’ve had to date," Roscoe says. "Anyone that is either edit or visual effects savvy will be able to appreciate the complexity of the concept."On paper it's simple: KSI walking through scenes performing whilst everybody is in slow motion. But actually executing that with typical British weather as a factor, proved far from simple. But we pulled it off!&nbsp;"We shot the video on Monday and was complete by the Friday! I’m so proud of my team and the hard work that went into it and as always KSI is a pleasure to work with."

Ash Halliburton

Troy Roscoe

Maya Dufeu

Marisa Garner Associates

Just Fred

Kim Jarrett

Miguel Carmenes

Fred Bonham Carter

Marisa Garner

Laura Manners

Jack Meredith

Harry Coleman

Alex Mccallister

John Holloway

Edit Egg

KSI 'Summer Is Over' by Troy Roscoe

Ksi-'Summer-Is-Over'-by-Troy-Roscoe

Easy Life embrace new roles as bikers and beekeepers, in Racer's dynamic&nbsp;promo for Beeswax.&nbsp;Shot at the legendary Ace Café in North London, the video builds upon the director duo's frenetic&nbsp;visual style, with off-kilter camera angles and lo-fi animation techniques, boasting new perspectives and an absorbing aesthetic.&nbsp;Featuring a dedicated&nbsp;honey-eating performance by frontman Murray Matravers, the video is a bold step in the right direction for both the artist and creative team, and a refreshing take on the early Noughties trend.&nbsp;

Evgeny Shelkovoy

Oscar Wendt

Jaimie Jarvis

Racer

Ella Woolgar

Marija Djikic

OB Productions

Marco Grey

Sashin Parmar

Luke C Harper

Sam Holmes

Liam Wallace Cook

Ffion Beany

Joey Barlow

Fabio Olgiati

Samuel Harding

Maya Man

Island Records

Easy Life 'Beeswax' by Racer

Easy-Life-'Beeswax'-by-Racer

French-Cuban sister duo Ibeyi scale the desert with Jorja Smith, in&nbsp;Lucrecia Taormina's captivating promo for Lavender and Red Roses.&nbsp;We see the artists trek through the midst of a sandy landscape, following the line of a rope to a well in the middle of the desert. They pour a jug full of lavender and red rose petals into the well - where, at the bottom a&nbsp;mysterious masked man digs further downwards.&nbsp;Arguably this&nbsp;abstract narrative explores themes of femininity and divine energy, suggesting it is time to 'cut the cord', and stop relying on women to pull up men who are not actively helping themselves or looking for ways to improve their own situation. But&nbsp;the&nbsp;beauty of the visual, the magic of Taormina' concept,&nbsp;lies in the various ways in which to read the unfolding action.[imgtoken data:1]Taormina weaves this ambiguous and metaphorical&nbsp;tale in her characteristic&nbsp;hyperreal style - not in a real desert, we suspect, but a very convincing studio and VFX-created approximation of one. A certain episode of&nbsp;Squid Game&nbsp;may also springs to mind while watching this too.[imgtoken data:2]Once distracted by the petals, the man stops digging, and grabs the rope.&nbsp;Initially, the women&nbsp;pull with all their strength, to help&nbsp;him to climb up, but... then the rope is cut.[imgtoken data:3]

Francesca Di Mottola

Holly Shearn

Joshua Gochez

Oliver Whitworth

Holly Wood

Lucrecia Taormina

Joshua Noon

Luke Tierney

FRIEND

Aliyah Otchere

Krunal Saardrani

John Lynch

Danny Herman

Jack Green

Cassius McCabe

Jeffrey Vine

Max Lincoln

Joseph Taylor

Assembly Rooms

Luke Morrison

Michelle Kruger

Wicked Pixels

Carl Jeppe

XL Recordings

Lane Casting

Alternative

Ibeyi ft Jorja Smith 'Lavender And Red Roses' by Lucrecia Taormina

Ibeyi--'Lavender-And-Roses'-by-Lucrecia-Taormina

Artemas heads to Southend-on-Sea in Racer's dreamy visual for Favourite.&nbsp;In the directing team's latest for the writer-producer,&nbsp;following the&nbsp;<a href="https://www.promonews.tv/videos/2021/11/23/artemas-real-life-racer/73943" target="_blank">Real Life</a>&nbsp;video a few months ago, we see two characters - played by Zoe Newton Kisly (who also produced the video) and&nbsp;Anthony Idahosa - enjoy all the fun of Southend's Adventure Island, winning a bounty of tickets at the arcades, climbing trees and falling in love at the karaoke bar. And all this happens while they are wearing T-Rex masks.&nbsp;The eccentric concept lends a gently humourous vibe to the video, whilst the nostalgic cinematography harks back to home videos of family holidays spent next to the sea.&nbsp;Nothing like a good T-Rex love story to get over the midweek hump...&nbsp;

Geo Xavier

Zoe Newton Kisly

Sam Davey

Polly Millner

Friends Are Always Welcomed.

Will Churchill

Billy Kendall

Oniqur Rahman

Gizem Kuru

Owen Diplock

Niels Halle

Mari Esa

September Management

Artemas 'Favourite' by Racer

Artemas - Favourite

Chirolles Khalil directs a dreamlike promo for Rudimental's Be The One, featuring Morgan and Tike.&nbsp;Set within an industrial complex - dressed with vibrant yet understated art direction - the video is constructed from a series of snapshot vignettes, placing the artists in a perpetually evolving environment as the camera glides around them.&nbsp;DoP&nbsp;Fola Abatan matches the laidback pace with smooth Steadicam shots - care of operator&nbsp;Sebastien Joly - and extended takes, though there are a handful of frenetic strobe moments and glitchy edits to keep things fresh.&nbsp;

Electric Theatre Company

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