Producer

Adam Smith (Producer)

They shoot ravers, don&#39;t they?That was the line that Mark Waites&nbsp;pitched&nbsp;to make&nbsp;the video for&nbsp;Fatboy Slim&#39;s Eat Sleep Rave Repeat - and landed him the job, even though he&#39;s more usually occupied running the ad agency Mother.&nbsp;&quot;Mark is a pure ideas person, and Norman [Cook aka Fatboy Slim] loves ideas,&quot; says John Hassay, in his guise as video commissioner for Fatboy Slim. And the idea was nailed-on&nbsp;to the message of the song: the&nbsp;updating of a very old phenomenon, the dance marathon.They used to take place&nbsp;at the height of the Great Depression in the 1930s (and became the subject of the 60s movie&nbsp;They Shoot Horses, Don&#39;t They?). The original versions went on for weeks,&nbsp;this one was rather shorter - but it was done for real. The video is a record of what really happened at the day of the Endurance Dance Event, in East London, October 2013. &nbsp;&nbsp;The job became a co-production between Mother and Hassay&#39;s production company Good Egg, and he says it was a nail-biting experience setting up a real event at short order where a real contest could take place. But he managed to recruit another&nbsp;Fatboy Slim video veteran to the team - Vincent Landay, Spike Jonze&#39;s&nbsp;producer. They pulled it around, inviting young clubbers&nbsp;with the chance of winning a &pound;500 prize if they could stay dancing the longest.The first part of the video chronicles the dancers signing up, and talking bullishly about their intentions, followed by some early-stage high energy dancing by the crowd of competitors, moving to the sound of Brighton&#39;s Traction Sound. But then judges start calling dancers out, the casualties mount, the silver ponchos are dispensed...&nbsp;&quot;There were no breaks - we didn&#39;t let people stop at all. It came down to attrition,&quot; says John Hassay, &quot;But a lot of people who dropped out just wanted to stay to see what happened.&quot; He&nbsp;adds there was at least one serious medical case that came out of the event, caused by a probably combination of chemical intake and exhaustion.&nbsp;In fact, just to test out the fitter competitors,&nbsp;after about ten hours, a veteran&nbsp;gym instructor turned up to give them even more of a workout (hence the shots in the video&nbsp;of dancers doing press-ups).&nbsp;&nbsp;Interestingly, of the four remaining competitors,&nbsp;three were female. But after a jaw-dropping 18 hours, winning dancer was the last boy, presented with his prize by Norman himself. &quot;Quite honestly I think he could&#39;ve kept going for several more hours,&quot;&nbsp;says Hassay.Punishing, brutal... and classic Fatboy Slim.

United Kingdom

Mark Waites

Vincent Landay

Daniel Landin

Dan Sherwen

Final Cut

Richard Fearon

Mother London

Good Egg

John Hassay

Dance

Fatboy Slim, Riva Starr & Beardyman 'Eat Sleep Rave Repeat' by Mark Waites

Fatboy Slim, Riva Starr & Beardyman - Eat Sleep Rave Repeat (Calvin Harris Remix) [Official Video]

Powered by some smart choreography from Beth Honan, Carly Cusson captures a confident and sophisticated Little Mix -&nbsp;fresh from Stateside success - as they strut their stuff in this lively and sharp promo for new single Move.&nbsp;

Carly Cussen

Luti Media

Rob Witt

Beth Honan

Miles Roberts

Holly Ounstead

Alexa Haywood at Free Agent UK

Sony Music

Marisa Garner Associates

Luti Fagbenle

John Holloway

Portobello Post

Stefano Moses

Little Mix 'Move' by Carly Cussen

Little Mix - Move

Pro Green and Henry Scholfield go way back, making videos before the rapper was known much outside Hackney (their collaboration on Upper Clapton Dance back in 09 remains a high point for UK urban videos).Now they&#39;ve got back together to make arguably their most ambitious video yet&nbsp;for Are You Getting Enough?: a bombardment of vignettes, featuring a gallery of grotesque characters and uncomfortably believable scenarios, to demonstrate that&nbsp;everyone is getting too much for their own good.&nbsp;Pro Green surveys a bank of TV screens featuring news footage, shopping channels, infomercials&nbsp;- and Miles Kane performing the chorus &ndash; displaying several of what used to be known as the Deadly Sins.&nbsp;It was shot over three days in London, was edited into a brilliant kinetic frenzy by Thomas Grove Carter &ndash; and that little &#39;princess&#39; with the fake tan and hair rollers&nbsp;is bloody terrifying...&nbsp;

Adam Smith (Producer)

Producer

Videos featuring Adam Smith (Producer)

2013 (3)

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