Matt Lambert joins LA\PAC
Promonews - 27th May 2026
LA\PAC have signed Matt Lambert to their directors roster for commercial and music video representation in France.
Matt is a multi-disciplinary visual artist whose works spans films, live-performances, music videos, experimental documentary, creative direction and curation. He began his practice in the 2010s, creating transgressive short films, publishing projects and ongoing collaborations with idiosyncratic and visionary icons.
His extensive record of music videos, deeply rooted in his own identity, includes acclaimed promos for Peaches, Bronski Beat, Anna Calvi and Mykki Blanco. In his commercials he has worked with leading brands including Diesel, CK, Adidas, Sephora, Rabanne and Joop!
Central to his practice is storytelling and emotion, which he employs as a framework for investigating contemporary notions of intimacy. Lambert's latest book - his sixth - revisits a decade of work. He is currently working on a feature film.
• Watch Matt Lambert's work at LA\PAC here
Promonews - 27th May 2026
